As an Account Manager, you'll manage client campaigns, build relationships, track project milestones, and develop media and social strategies, fostering junior team growth.
About Us
Zeno is an integrated communications agency rooted in PR, with a presence across North America, Europe, APAC, and beyond. In Australia, we embrace a boutique vibe, enhanced by our extensive global network. This unique combination allows you to thrive within an agile team while accessing a wealth of resources for multi-market accounts and tapping into a huge array of global resources. Our diverse clients include global tech, consumer, and B2B brands, as well as local Aussie businesses. We’re looking for someone with a curious nature and a passion for working on both corporate and consumer accounts.
Zeno Australia has just won the PR Awards Asia-Pacific 2024: Best Culture of the Year Award. We are purpose-driven and committed to a positive culture that supports and nurtures, while also inspiring everyone to push limits and to embody our Fearless Pursuit of the Unexpected.
About the Job
As an Account Manager at Zeno Group, you will take responsibility for the delivery of campaigns against set objectives, identifying and developing client relationships/opportunities, and serving as a valued team member and resource for clients, junior members, and all internal and external stakeholders.
This role includes>
· Day-to-day management of all aspects of a client campaign/project
· Management of regular client WIPs, ensuring key milestones are met and
projects are being delivered (engaging with the client to ensure they are
fully updated)
· Thinking proactively about the client’s business. Providing client
communications that are solutions-driven
· Demonstrating understanding of the categories in which their client
operates
· Media strategy development and media relations
· Social media and influencer strategy development and management
(experience a bonus, but not essential)
· Creative idea generation and development
· Proposal writing
· Setting of client KPIs and managing the delivery of agreed KPIs in
partnership with the Account Director, where relevant
· Being able to plan to effectively self-manage and manage a junior team
members
· Management of budget trackers (in relation to projects/events)
· Contributing to the overall culture of the office
· Having fun – and helping others enjoy their work too!
Duties & Responsibilities
- Contribute to (and in some cases lead) the strategic development of projects and long-term campaigns for all designated clients in partnership with the senior client lead (AD)
- Effectively work with and manage client teams to ensure that work is being delivered on time and at a high level
- Develop the professional and management skills of junior team members; provide ongoing feedback in a constructive manner
- Lend skills, capabilities, or knowledge in problem-solving on behalf of clients or teams
- Ensure brainstorms for all designated clients are thoroughly planned to create the best creative environment, engaging a wide range of expertise from across the agency
- Lead media engagement for designated clients, demonstrating the ability to secure key leading coverage and teaching these skills to junior team members
- In partnership with the senior client lead, develop client KPIs and take responsibility for the delivery of these KPIs, working closely with team members to achieve these
- Have understanding and curiosity of AI
- Be a proficient writer across all styles of writing, including press releases, speeches, briefs, newsletters, etc
- Help to effectively utilize agency creative and planning services where required in a cost-effective manner
- Work closely with colleagues throughout the Zeno network as necessary
- Be a positive role model and mentor for others at Zeno
- Manage key relationships with client leads at the local (and regional and global level if required) and therefore contribute to the growth of client revenues
- Billability to be at least 90% of the time
- Be a positive role model for leadership values and behaviours
- Strong people advocate and developer of future talent
- Empower more junior team members to deliver the required business results for growth by providing counsel to junior team members and giving feedback on their work
- Manage staff to maximize performance and productivity
- Identify, shape, attract, and develop talent across all levels; retain and develop key team employees through mentoring, motivation, feedback, and learning opportunities
- Identify clients with the potential for growth
- Maintain client satisfaction, resulting in client retention
- Network amongst client groups and relevant industry peers
- Stay up to date with emerging technologies and trends and demonstrate a considered understanding of how they integrate into communication marketing programs
- Maintain knowledge of the latest thinking and practices in public relations and apply these to the clients as required
- Engage with journalists of the relevant media to maintain their understanding of how the media works, and new trends, and apply these to the client as required.
- Regularly provide leadership in driving a positive and supportive work culture.
- Nurture and grow junior team members by providing regular feedback to senior team members. Be a positive role model for all others
- Be a team player. Get involved with no task too big or too small
- Day-to-day responsibility for managing large projects as well as small teams on several accounts
- Responsible for client-related finance management, including managing large project budgets
- Alert Account Director/ Director of potential scope creep (e.g., expected work product exceeds available budget) within five days of the month close to ensure conversations are held with clients
- Before commencing any work for a client, review the MSA to ensure you understand the client's billing policies (including travel policies); are knowledgeable about agreed rates and that all paperwork to support billing is in place; ensure that the team is aware of and understands the client billing policies (especially as they relate to what can and cannot be billed)
Management and Professional Skills
Talent and Leadership
Business Development, networking, and marketing
Initiative and General Management
Financial Management
Duties & Responsibilities
About You
You will have 4+ years’ experience - Australian agency experience preferred.
To succeed at Zeno, you need to align with our core values, as these underpin everything we do. We are:
· Fearless: We push ourselves and each other into the unexpected
· Collaborative: We work together to get somewhere better
· Entrepreneurial: We pave the way for our people to make big things
happen
· Inclusive: We are a place where everyone can be seen and valued as their
true, authentic selves
· Kind: We communicate openly and directly, always acting with empathy
· Ambitious: We aim high, determined to advance our individual and
shared goals
We are a TEAM, we always support each other, we lift each other up, and help each other succeed.
The successful candidate will demonstrate the following capabilities:
· A passion for telling interesting and insightful stories for our clients
supported by solid media, influencer, and/or stakeholder contacts in the
Australian and New Zealand markets
· Experience playing an integral role in managing projects and retaining
campaign work for brands with diverse communications requirements
· The ability to manage up and down within a team and experience
supporting the career growth of junior team members
· Independent thinking, courage to challenge the norm, and confidence to
generate fresh ideas internally and externally
· Excellent written skills from pitch responses to media releases, case
studies, bylines, and online content production
· A genuine passion for the industry we work in, and the brands we work
with, and looking to grow and learn as part of a driven and ambitious team
· Always demonstrate agency best practice
· Is fearless, resourceful, and tenacious – able to hit the ground running
· Flexible, team player keen to mentor and nurture junior team members
· Positive outlook – we like to have fun at work
Our Culture, Perks, and Values
Awards and client wins aside, it is our culture that really sets us apart from other agencies. We are fiercely protective and supportive of our people, who are our greatest assets. We invest heavily in training and career development, and we also work hard to ensure that work does not take over your life. We set clear boundaries and have many benefits in place to support your well-being.
Benefits for full-time employees include:
Flexible Working
· Weekly 3 days in office, 2 days from home (with phone and internet
allowance)
· Finish at 4.00 pm on Friday year-round
· Finish at 1.00 pm every Friday before a public holiday
Global 30-day Work from Anywhere policy
· Work from anywhere for 30 days, as long as you have reliable wi-fi and can
work within reasonable Australian time zones
· Stopover Holiday Extension - three nights’ accommodation paid if you are
visiting a city with a Zeno office, you want to work from
· Aussies Abroad anniversary trip with flights and accommodation to visit
another Zeno APAC office
Leave
· Anniversary leave day off
· Birthday leave day off
· Annual Zeno Day of Play – a day off to have fun
· World Mental Health Day day off
· Bonus Christmas leave between Christmas and New Year
Training
· Zeno Fearless University - internal training modules
· Zeno Internal Training sessions - with regional and global leaders
· External Training opportunities
Wellbeing
· Self-Care Days (when you need to take a day to yourself, no doctor’s note is
needed)
· Headspace subscription
· Employee Assistance Program counseling services
All benefits and rewards are subject to the company policies and procedures and the time of activation. The Company has the right to make changes or remove any benefits and rewards at any time.
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