Job Description:
dentsu is a network designed for what’s next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy through five global leadership brands; Carat, Dentsu Creative, dentsu X, iProspect and Merkle, each with deep specialisms.
Operating in over 145 markets worldwide with more than 46,000 dedicated specialists and partnering with 95 of the top 100 global advertisers our collective vision is to be at the forefront of people-centred transformations that shape society.
We are now excited to invite applications for the role of APAC Product Lead – Data & Tech to join our team servicing our Media practices across APAC. This role may be based in Melbourne, Sydney or Singapore.
The role:
As the APAC Product Lead you will support adoption and development of Media products:
- Market rollout - work with local markets to deploy global product solutions that are tailored to regional and local use cases
- Requirements gathering – work with local markets and global product leadership to capture and prioritise key blockers, and present solutions to the team to increase adoption & usage
- Subject matter expertise – work with local/regional markets as a SME on our suite of global applications including Audience Builder, Media Planner & Business Planner
- Product delivery – work with internal and external teams to deploy and scale adoption of our data product offerings across clients and markets
Core responsibilities:
- Leads to identify, design, and specify end-to-end product while translating clients’ business strategies and objectives into an overall software solution approach and roadmap that is used to determine the solution and functionality that can be implemented
- Conducts research audits, knowledge maps, trend assessments, SWOT analyses to define scope and opportunities • Integrates market knowledge, strategic insight and a strong user focus to help our organisation create great products
- Provides market and technology research and competitive analysis to progress our product and technology strategy
- Partners with senior leaders, partners and clients to develop a range of marketing growth strategies & products: customer, consumer, product, touchpoint, channel
A bit about you:
- Understanding of the media landscape, media experience either working within a media agency/organisation or alternatively building media based products. A basic understanding of programmatic, social and other digital platforms
- Strong technical skills with solid foundational understanding of structured and unstructured data, machine learning concepts, data formats, API architectures and software development process’
- A strong understanding of the industry challenges related to Identity (technology, legal etc) and how these impact data product solutions
- Good understanding of data and identity, MMM – Market Mix Modelling, Data Science Concepts, data modelling methodology, Azure, AWS – Cloud Data Platforms
- Excellent Digital Product Lifecycle management from strategic planning through to deployment and adoption
What’s in it for you:
- Real flexibility to work when and where you feel most productive with our ‘Be the Best You’ policy which includes a $250 contribution to your home office set up
- The opportunity to give back with dedicated volunteer leave and our whole-company event, One Day for Change
- 5 weeks annual leave after 2 years of service and 3 whole company Wellness days off per year for you to switch off and take your day, your way
- Career Development and Learning & Development opportunities, including access to our global online dentsu University
Become a champion for meaningful progress:
Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.
If you want to belong to a one global network where opportunities are limitless – we look forward to welcoming you.
#LI-AS2 #LI-Hybrid
Location:
Sydney
Brand:
Global Technology
Time Type:
Full time
Contract Type:
Permanent