Associate Product Marketing Manager

We believe technology should help people perform better every day. Since our beginning in 1993, people across financial services have trusted us to take their performance to the next level. More than 10,000 businesses and 500,000 people use our software, from the world’s most iconic financial services brands to advice firms of all sizes, banks, insurers, investment managers, traders and brokers. Iress is one of Australia’s largest technology companies and employs more than 1,100 people across Australia, The United Kingdom, Africa, Canada, New Zealand and Asia.

This role sits at the intersection of product, sales and marketing. Its purpose is to ensure that the Wealth Management (WM APAC) business unit (BU) products are correctly positioned internally and externally, communicated and delivered to the right market in a way that drives adoption and growth. 

The role will be responsible for the coordination and development of clear, customer-focused product messaging and articulate our position on emerging trends, ensuring alignment with both BU priorities and broader Iress Group strategies. Acting as the central point of engagement with product, sales and group marketing stakeholders, the role will provide oversight of messaging sign-off processes, maintain executive visibility, and build awareness of forthcoming campaigns.

By strengthening alignment, governance, and communication clarity, this role will support the Product Development and Wealth Management Leadership teams, Product Managers, and Group Executives to deliver a consistent market narrative that enhances customer confidence and reinforces Iress’ leadership position.

Messaging and Positioning: 

• Develop and coordinate product messaging and go-to-market planning for existing and new product features in alignment with product strategy, ensuring consistency across customer-facing channels.

• Work with product leaders and managers to frame product value propositions clearly and credibly for advisers and clients.

• Conduct performance measurement of product marketing activities to track performance against success metrics to continuously improve marketing campaigns, and maximise customer awareness and adoption.

Industry Presence and Thought Leadership:

• Support the articulation of the WM APAC BU perspective on emerging industry trends and regulatory developments.

• Translate product insights into clear, accessible narratives that reinforce Iress’ leadership position.

Coordination with Group Marketing:

• Act as a central coordination point with group marketing teams to ensure that WM APAC product positioning, messaging and marketing content is appropriately represented in broader Iress communications.

• Build awareness of marketing initiatives across WM APAC to align product development with communication strategies.

Oversight and Governance:

• Manage the sign-off process for WM APAC contributions to marketing activity, ensuring appropriate oversight and visibility for the EGM Customer, EGM Product, and the CEO.

• Maintain a transparent approvals trail that ensures accountability and mitigates reputational risk.

• Ensure WM APAC leadership is informed of group marketing campaigns and their implications for current and forthcoming products.

Stakeholder Engagement:

• Partner with WM APAC stakeholders including the Wealth Management Leadership Team (WMLT), General Managers, and Product Managers to ensure messaging reflects product and customer priorities.

• Engage group stakeholders including the Chief Marketing Officer (CMO), WM Marketing Managers, and Advisely product leads, to align coordination and avoid duplication.

• Provide regular updates to WM stakeholders on key campaigns, client feedback, and positioning opportunities.

• Expert communicator across all levels of the business, able to distil complex information into clear, client-focused messaging

• Detailed project manager with the ability to juggle multiple priorities, balancing planning, process and execution

• An understanding of wealth management, financial services and drivers of performance across internal and external sales and marketing channels

• Analytical mindset with the ability to gather, interpret and translate data into meaningful insights and narratives

• Solutions-focused approach with the ability to navigate tricky situations, provoke in the right way and think clearly and decisively about problems and solutions

• Skilled at synthesising complex issues into formats that are accessible and engaging for diverse audiences

• Strong stakeholder management and influencing skills, able to build relationships quickly and engage confidently at the executive level

• Advocates for cross-functional collaboration, driving alignment and consistency across teams

• High level of attention to detail and governance, ensuring accuracy and mitigating reputational risk

• Proactive, resilient and adaptable in a fast-paced environment, with strong planning and organisational skills

• 8 additional paid days per year to extend your weekends

• Hybrid working

• Generous cash bonus for every successful referral

• Starting school leave - 8.5 days of leave to assist your children with the transition to school

• Up to 26 weeks’ paid parental leave for primary carers (up to 4 weeks for secondary carers), and the ability to work part-time when returning to work

• 3 days’ paid leave per year to participate in charity initiatives

• Discounted health insurance premiums

• Access to learning and development programs through LinkedIn Learning

Iress is committed to fostering a welcoming and inclusive culture. We strongly believe that diversity is what makes our teams and our products succeed. Our people have different experiences, skills, perspectives and beliefs and everyone’s uniqueness is valued and celebrated.

Our hiring decisions are never based on sexual orientation, race, gender identity, religion, disability, citizenship, marital or family status and age. Even if you feel you don’t meet all of the requirements of the role, we would still like to hear from you!

We’re also proud to be globally recognised as a WORK180 Endorsed Employer that promotes and supports all women in the workplace.

For more information about what we do, our people and values, please visit our website - https://www.iress.com/join-us/careers/

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