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Nielsen

Business Development Manager, Digital Platforms

Posted 2 Days Ago
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In-Office
North Sydney, New South Wales
Mid level
In-Office
North Sydney, New South Wales
Mid level
The Business Development Manager will drive strategic sales, build client relationships, and oversee proposal development and negotiations to expand Nielsen's business in the media sector.
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Company Description

At Nielsen, we are passionate about our work to power a better media future for all people by providing powerful insights that drive client decisions and deliver extraordinary results. Our talented, global workforce is dedicated to capturing audience engagement with content - wherever and whenever it’s consumed. Together, we are proudly rooted in our deep legacy as we stand at the forefront of the media revolution. When you join Nielsen, you will join a dynamic team committed to excellence, perseverance, and the ambition to make an impact together. We champion you, because when you succeed, we do too. We enable your best to power our future.

Job Description

We are seeking a highly motivated and ambitious individual to join our dynamic team as a Business Development Manager, focusing on Digital Platforms. This is an excellent opportunity for a junior sales professional ready to take on their next challenge and accelerate their career. In this critical role, you will be responsible for identifying, developing, and closing new business opportunities with key media companies, helping them leverage Nielsen's cutting-edge measurement and analytics solutions to drive their success.

Responsibilities:

  • Strategic Sales: Develop and execute strategic sales plans to achieve and exceed revenue targets within the Broadcasters and Platforms segment.

  • Client Relationship Management: Build and maintain strong, long-lasting relationships with senior-level executives at target accounts, understanding their business needs and challenges.

  • Solution Selling: Proactively identify client needs and effectively position Nielsen's comprehensive suite of solutions, including audience measurement, content analytics, and advertising effectiveness, to address those needs.

  • Market Expertise: Stay abreast of industry trends, competitive landscape, and emerging technologies within the broadcasting and platform ecosystem.

  • Collaboration: Work closely with internal teams, including product, operations, and client service, to ensure seamless delivery and client satisfaction.

  • Proposal Development: Create compelling proposals and presentations that articulate the value proposition of Nielsen's solutions.

  • Negotiation & Closing: Lead contract negotiations and successfully close complex deals.

  • Forecasting & Reporting: Accurately forecast sales pipeline and provide regular reports on sales activities and progress.

Qualifications

Qualifications:

  • Bachelor's degree in Business, Marketing, Media, or a related field.

  • 3-5 years of proven sales experience, ideally within the media, advertising, or technology sectors, with a demonstrated desire to advance into a business development role.

  • A foundational understanding of the media landscape, including traditional broadcasting, streaming services, and digital platforms, with a keen interest in developing deeper expertise.

  • Demonstrated ability to build and nurture client relationships.

  • Excellent communication, presentation, and negotiation skills.

  • Strong analytical and problem-solving abilities.

  • Ability to work independently and as part of a collaborative team.

  • Proficiency in CRM software and Microsoft Office Suite.

What Nielsen Offers:

  • A challenging and rewarding role in a global industry leader.

  • Opportunity to work with innovative products and solutions.

  • A collaborative and supportive work environment.

  • Competitive salary and benefits package.

  • Opportunities for professional growth and development, with a clear path for career advancement.

If you are a results-oriented individual with a passion for media and a proven ability to drive business growth, we encourage you to apply!

Additional Information

Please be aware that job-seekers may be at risk of targeting by scammers seeking personal data or money. Nielsen recruiters will only contact you through official job boards, LinkedIn, or email with a nielsen.com domain. Be cautious of any outreach claiming to be from Nielsen via other messaging platforms or personal email addresses. Always verify that email communications come from an @nielsen.com address. If you're unsure about the authenticity of a job offer or communication, please contact Nielsen directly through our official website or verified social media channels.

Top Skills

Crm Software
Microsoft Office Suite

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