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The Content Creator will produce and edit digital content for various social media platforms, manage food photography shoots, and collaborate with the creative team to deliver engaging brand content. Responsibilities include overseeing production, keeping up with cultural trends, and ensuring quality across media formats.
Job Description
Kraft Heinz is looking for a culturally attuned Content Creator to craft both planned and reactive content that keeps our iconic brands at the forefront of culture. They will be a part of The Kitchen, our in-house agency team focused on delivering content at the speed of culture and personalization at scale.
This role is for someone who loves social media, thrives on creating thumb-stopping content, and can spot cultural trends in real time. This role will help expand capability in the team by managing our onsite production studio with food photography, social media video/images, lifestyle content and ad hoc requests from the broader business. The content creator will work closely with our in-house designers, creative, communications and broader brand teams to deliver on briefs mainly for social media.
Key Responsibilities:
- Planning, shooting, and editing digital content for YouTube, TikTok, Instagram, Facebook (reels, stories, posts, long form), web, eCommerce A+ content and other mediums ie print.
- Expert in videography, photography, and post-production editing, fit for format content across various formats.
- Trafficking content through relevant approvals and implementation within social media platforms.
- Staying up to date on trending topics related to our brands and food; to support creative ideation
- Willingness to test the boundaries and bring new thinking on the type of content that engages our consumers most
- Oversee all aspects of food photography shoots, including styling and prop management, from pre-production to photography/videography, post-production and final asset creation.
- Management of in-house production studio space and our Kitchen space for cooking
- Collaborating with broader Kitchen team on delivering brand content briefs
- Perform assigned tasks in accordance with all Kraft Heinz Food Safety, Environmental, Health and Safety, and Ethical and Human Resources policies, programs and goals.
About you:
- 3+ years experience with agency, inhouse or strong portfolio from relevant freelance work
- Knowledge of the end-to-end production process and both the physical equipment (camera, lighting, backdrop, props) and software (adobe creative cloud) to produce high quality content.
- Experience with using basic production equipment - camera, LED lighting, backdrops, etc.
- Experienced in adobe creative suite to edit for static, animation and video.
- Social media experience across Facebook, Instagram and TikTok
- Adobe Creative Cloud or similar
- Interest in food photography with an eye for styling and composition
- Excellent retouching and post-production skills
- Some knowledge of graphic design and animation
- Passionate about social media and trends with strong understanding of content creation best practice.
About us:
- Hybrid Working - Flexibility around when and where you work.
- Pay for Performance - industry leading variable compensation offerings tied to company and individual performance on top of a competitive base salary package.
- Parental Leave - paid time off for both primary AND secondary caregivers
- Leave Options - Purchased leave, volunteer leave and LiveWell leave programs to give you even more flexibility to plan your life and spend time on causes that matter.
- Great Place to Work certification in Australia.
- In House Training Programs
- Corporate Discount Programs & Novated Leasing - Utilize a range of discount programs (gym membership, health insurance, banking) depending on location.
#LI-DNI
Location(s)
Freshwater
Kraft Heinz is an Equal Opportunity Employer - Underrepresented Ethnic Minority Groups/Women/Veterans/Individuals with Disabilities/Sexual Orientation/Gender Identity and other protected classes.
Top Skills
Adobe Creative Cloud
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