Creative Director

Join the Revolution at Leonardo.Ai

Leonardo.Ai is an Australian tech startup. Our mission is to unleash the world's creativity with its groundbreaking AI-powered platform. Two years after our software launched, we've quickly grown to over 30 million users worldwide.

The role:

We are looking for an inspiring and forward-thinking Creative Director to shape and lead Leonardo.Ai’s creative vision and guide the brand through its next evolution. Your leadership will elevate our identity across every touchpoint and bring our story to life in a way that deeply connects with our global audience.

This is an incredible opportunity to build and nurture a high-performing, inclusive, creative team and establish a culture of bold, innovative storytelling in a fast-paced, AI-driven environment. Your work will be central to our rebranding, creative strategy, and brand execution, ensuring that Leonardo is positioned as a pioneer in generative AI and creative expression.

What You’ll Do:

Lead with Vision and Impact

• Develop and oversee an inspiring, purpose-driven creative strategy that aligns with our mission and fuels business growth.

• Lead a collaborative, innovative team, fostering a culture of trust, curiosity, and continuous learning.

• Establish processes that balance creative excellence with speed and efficiency, ensuring the brand evolves without compromising quality.

Shape and Evolve a Powerful Brand

• Drive the rollout of our brand transformation across all platforms, including digital, print, social, video, and beyond.

• Develop a compelling visual and storytelling framework that reflects our diverse community's values, aspirations, and creativity.

• Build and maintain clear brand guidelines that allow creativity to flourish while ensuring consistency.

Create Impactful, Emotionally-Resonant Campaigns

• Oversee the development of high-impact marketing campaigns, product launches, and digital experiences that captivate and inspire.

• Collaborate with cross-functional teams—including marketing, product, and AI research—to weave our brand identity into every aspect of Leonardo.Ai.

• Serve as the champion for creative innovation, staying ahead of industry trends and emerging technologies.

Build and Empower a World-Class Creative Team

• Recruit, mentor, and support a diverse team of designers, storytellers, and creatives, ensuring they feel valued and empowered to do their best work.

• Develop a supportive network of freelancers and agencies, ensuring flexibility and access to specialized expertise when needed.

• Nurture a positive, inclusive, and inspiring team culture that celebrates collaboration and originality.

Skills We Love:

• 5+ years of leadership experience in creative direction (agency or in-house), ideally in tech, SaaS, or design-led industries.

• Deep branding, design, and storytelling expertise, with a portfolio showcasing emotive, powerful, creative work.

• Exceptional communication and storytelling skills, with the ability to inspire and influence across all levels of an organisation.

• Strong project management and problem-solving skills, balancing creative ambition with strategic business goals.

• A visionary mindset, eager to push creative boundaries and shape the future of AI-powered creativity.

• Experience with Creative AI tools (especially AI-powered image generation) is a huge plus!

What's in it for you?

A range of benefits to set you up for every success in and outside of work. Here's a taste of what's on offer:

• Impact the future of AI

• Reward package including equity - we want our success to be yours too

• Inclusive parental leave policy that supports all parents & carers with 18 weeks paid leave

• An annual Vibe & Thrive allowance to support your well-being, social connection, office setup & more

• Flexible leave options that empower you to be a force for good, take time to recharge and support you personally, including remote working abroad

• Support with your professional development

• Fun and engaging company events, both virtual and in-person

• 20 days annual leave

• Novated car leasing

We're committed to building a diverse, safe and inclusive environment where employees can be authentic and teams collaborate effectively to bring innovative ideas to life.