The Creative Editor role focuses on producing high-converting video and static ads for performance-driven campaigns. Responsibilities include editing ads, creating variations for testing, leveraging AI tools, and collaborating with the growth team to improve ad effectiveness.
We’re not looking for a traditional editor who spends days polishing a single video.
We’re looking for a performance-driven video editor who can move fast, test angles, and scale output - and who can also create high-converting static ads when needed.
This is a hybrid role where video is the core, but the ability to design static creatives adds leverage and speed to our creative pods.
If you’re the kind of creative professional who:
- Thinks in hooks, CTAs, and conversion (not just visuals)
- Can edit UGC-style videos, testimonials, and product demos fast
- Can also put together clean, effective static ads for paid social
- Uses AI tools (ChatGPT, Runway, CapCut AI, etc.) to increase output
- Moves fast, iterates quickly, and doesn’t over-polish
Then you’re our person.
⚡ Why This Role Exists- Creative volume wins: Our clients need both video and static ads to test fast and scale what works
- Hybrid creatives = leverage: Being able to execute both formats increases speed and output per pod
- AI is changing workflows: We use AI to ideate, script, and produce faster than ever
- We move fast: Weekly testing cycles require high-output creatives
- We’re scaling: This is a key role to help us produce more winning creatives, faster
- Edit short-form direct response video ads for Meta, TikTok, and other platforms
- Cut UGC, testimonials, product demos, and founder-led content
- Create multiple video variations (hooks, CTAs, angles) for testing
- Use editing tools like CapCut, Premiere, etc (your choice)
- Leverage AI tools (ChatGPT, Pika, Descript, Runway) to speed up workflows
- Craft scripts and write copy for video concepts
- Design high-converting static ad creatives for paid social
- Use templates and systems (e.g., Butter, Creative OS) to move fast
- Adapt competitor inspiration and swipe files into on-brand ads
- Create multiple variations for testing (headlines, layouts, offers)
- Work closely with strategists and growth team to execute concepts
- Source and organize assets (UGC, stock, hooks, B-roll)
- Iterate quickly based on performance and feedback
- Deliver high-volume output without sacrificing effectiveness
- 2+ years editing direct-response video ads for DTC brands
- Strong portfolio of high-performing paid social video ads
- Solid experience creating static ads for Meta
- Proficiency in an editing tool like CapCut, Premiere, and/or After Effects
- Working knowledge of Photoshop
- Strong understanding of performance marketing (hooks, CTAs, angles)
- Experience writing or adapting copy for ad creatives
- Familiarity with AI tools (ChatGPT, Runway, Pika, etc.)
- Ability to work fast and manage multiple projects
- Strong English communication skills
- Motion graphics skills
- Experience with Creative OS, Foreplay, Butter or AdCreative.ai
- Understanding of funnels, offers, and paid social strategy
- Performance-driven. You care about conversions, not just aesthetics
- Fast. You can produce several creatives per week consistently
- Versatile. You can switch between video and static when needed
- AI-curious. You use tools to increase speed and output
- Resourceful. You can turn raw assets into winning creatives
- Coachable. You iterate fast and improve with feedback
- Reliable. You take ownership and hit deadlines
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