White Fox is a globally recognised fashion brand loved by babes and celebs worldwide.
Established in 2013 and based in Sydney, Australia, White Fox has quickly become the go-to online fashion destination and is continuing to take over wardrobes everywhere.
We're looking for an experienced CRM Coordinator to join our fast-paced team located at our Rosebery office. If you’re passionate about customer experience, data-driven campaigns, and building brand loyalty—this is the role for you!
What You’ll Do:
- Campaign Management: Collaborate with Marketing and external teams to help plan
and execute the Email Marketing calendar. Support the CRM team with end-to-end
campaign processes - from strategy and build through to execution and post-campaign
analysis
- Execution: Build, test, and launch personalised communications through the Salesforce
Marketing Cloud platform. This includes email, SMS, push notifications, and in-app
messages. Ensure high standards in QA, segmentation and dynamic content setup.
- Segmentation & Messaging: Execute targeted campaigns that reach customers at the
right time, in the right place - across SMS, app, and email. Leverage segmentation tools
to deliver personalised journeys.
- Data & Insights: Monitor campaign performance using dashboards and reports. Work
closely with the CRM team to surface insights, drive learnings, and make
recommendations that optimise future campaigns.
- Loyalty Optimisation: Play a key role in executing and evolving the White Fox Loyalty
Club. Help deliver creative messaging across customer touch points and uncover new
opportunities to drive engagement and retention.
- Liaise with external partners and internal teams to keep projects on track and ensure
smooth delivery of campaign activity.
Requirements
What You’ll Bring:
- 1-2 years’ experience in a CRM or Loyalty role, ideally within eCommerce or retail
- Proven experience with customer journeys, segmentation, A/B testing, and triggered messaging
- Excellent communication, project management, and organisational skills
- Experience using Salesforce Marketing Cloud (preferred but not essential)
- Strong analytical mindset, with the ability to interpret campaign results and provide actionable insights
Benefits
- Fun and supportive team culture
- Generous monthly clothing allowance + ongoing discounts
- Fun events throughout the year
- Full Access to our in office White Fox Active Gym
- Working with one of Australia's fastest growing fashion companies
