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dentsu B2B | Account Manager, Media Planning

Posted 5 Days Ago
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Sydney, New South Wales
Mid level
Sydney, New South Wales
Mid level
The Account Manager leads client media strategy execution and mentoring juniors, focusing on media planning for B2B and B2C campaigns while ensuring quality and financial oversight.
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Job Description:

dentsu Media B2B | Sydney | Permanent | Full Time | R1088569


Who we are 

At Dentsu B2B we specialise in delivering integrated marketing solutions that drive business growth for our clients. Our core focus is creating data-driven, customer-centric strategies that deliver measurable value and exceptional experiences. By leveraging our deep expertise in digital transformation, creative services, and performance marketing, we help businesses connect with their audiences in meaningful ways.

As part of the Dentsu network, a global leader in media, digital, and creative communications, Dentsu B2B benefits from a wealth of resources and expertise. Globally, Dentsu operates in over 145 countries, providing innovative solutions and insights to some of the world’s most iconic brands.

When you join Dentsu, Asia Pacific’s largest and most awarded Agency Network, whichever of our brands you join, you’re becoming part of one team with a shared ambition; to innovate the way brands are built. Our collaborative and agile ways of working mean you’ll develop versatile skills and be exposed to new and exciting thinking. Combine that with a pioneering spirit aimed at making a positive impact on brands, society and each other, you’ll soon realise why we’re at the forefront of the digital economy.  

What your typical day will look like 

An Account Manager at dentsu B2B will take your career to the next level, exposing you to ways of working with global brands and media planning across B2B and B2C environments. Reporting to the Account Director, this role plays a key, client-facing role in delivering on media strategy execution through developing effective localised media planning and overseeing the quality of execution in market. This means you’ll be tasked with mentoring and supporting juniors (Coordinators and Executives) on best practice, ensuring quality of output, performance reporting and overseeing administrative tasks for the team. It will also enable you to continue building on your knowledge of business-to-business (B2B) and business-to-consumer (B2C) media planning across a variety of audiences, platforms, mediums and industries.

This includes 

  • Take a lead on cultivating and growing positive working relationships with our clients, our agency partners and suppliers, and wider media teams within dentsu.
  • Take ownership of all media channel planning activity, offline and digital, across your client portfolio and aligning it to global and regional strategy.
  • Quality control/review and support the team with media campaign setup and activations best practices, campaign reporting, research and insights, preparing and delivering client presentations, and support any other adhoc requests from the client.
  • Reporting and analysis of performance, and optimising campaigns against KPIs to ensure alignment to achieving client objectives alongside our suppliers.
  • Maintain and share your knowledge across the latest market developments within the media and advertising industry, related platforms, best practices and tools across the Australian media landscape.
  • Having financial responsibility for client budgets, owning budget trackers and maintaining overall financial acumen of campaigns
  • Assist in people management tasks, including recruitment, performance reviews, training and onboarding as needed.
  • Continuously develop your learning and understanding of the evolving AU and global media and advertising landscape across all channels, tools and platforms.

A bit about you 

  • Good experience within the Australian media and advertising marketplace, ideally across both digital and offline/traditional channels.
  • A strength in digital/social channel planning experience and good knowledge of best practice execution across programmatic, ad operations and paid search across B2B and B2C audiences.
  • A demonstrated business acumen teamed with a knack for data and an ability to grasp numerical and mathematical concepts.
  • Evolving leadership skillset and willingness to impart knowledge to lift overall capability of the team.
  • A collaborator personality is key, so effective communication skills is a must as we work in a dynamic environment.
  • You’re tech and data savvy, a practical thinker with ability to work with a high volume of numbers and a natural flare for problem solving.
  • An good eye for detail and enjoys coaching, mentoring or training.

  

What’s in it for you 

  • Real flexibility to work when and where you feel most productive with our ‘Be the Best You’ policy. 
  • 5 weeks annual leave after 2 years of service and 3 whole company mental health awareness days off per year.
  • Career Development and Learning & Development opportunities, including access to our global online dentsu University. 
  • Save money with great discounts on health insurance, gym membership, buying a car and travel! 

Become a champion for meaningful progress 

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures. 

Come join a global network where the opportunities to learn and experiment are limitless – we look forward to welcoming you. 

Next Steps 
Sound exactly like the sort of role for you, apply now via our dentsu careers page.

Please note, we are not able to provide sponsorship for this role.  

Location:

Sydney

Brand:

Dwa

Time Type:

Full time

Contract Type:

Permanent

Top Skills

Ad Operations
Digital Media
Media Planning
Paid Search
Programmatic Advertising

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