Digital & CRM Executive
Job Description
About Us
People have looked to Kimberly-Clark brands for more than 150 years and today we're proud to help over a billion people around the world cope, laugh, love and live every day. From the best nappies and baby wipes to the softest tissues, to the best supplies for business, we are constantly searching for new ways to make life better for our consumers, our customers and our planet.
Our leading consumer brands like the Kleenex, Huggies, VIVA, U by Kotex, Poise, Depend brands improve the lives of people around the world.
Kimberly-Clark proudly leads the way in providing better care for a better world.
Led by Purpose. Driven by You.
Due to an internal promotion, we now have a great opportunity for a Digital and CRM Executive to join our consumer focussed Media & Digital Excellence team based in North Sydney.
Reporting to the Digital & Data Manager, you will work together to develop and execute Kimberly-Clark's Owned Digital strategy for ANZ including CRM, websites and SEO.
Job Description
CRM
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Assist in Developing CRM Strategies: Support the digital and brand teams in creating and executing CRM strategies that align with digital marketing goals and enhance customer engagement.
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Data Analysis and Reporting: Help analyse customer data to identify trends and behaviours and assist in generating reports to provide insights for the brand team.
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Campaign and CRM Journey Support: Assist in planning, executing, and monitoring CRM campaigns and customer journeys across various digital channels, ensuring alignment with the brand's messaging and objectives.
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Customer Segmentation: Help segment the customer base to tailor marketing efforts and improve personalisation, enhancing the overall customer experience.
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Legal and Privacy Compliance: Collaborate with legal and compliance teams to ensure all CRM activities adhere to data privacy regulations and industry standards.
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Content Quality Assurance: Ensure all content created for CRM campaigns meets industry best practices, maintaining high standards of quality and effectiveness.
Websites/General Digital
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Work with the digital team to ensure CRM strategies align with overall digital vision for Kimberly-Clark and its brands
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Strive for consistent best in class digital experience across all channels for our consumers online
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Analyse and report on key success metrics for owned platforms and provide actionable insights to key stakeholders
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Manage website content and feature updates
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Continually upskill and build general digital and CRM capability with broader marketing team
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Be a strong voice for digital marketing within the business and champion digital marketing strategies with key stakeholders across all business functions
About You
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2+ years experience in the digital marketing space
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Intermediate understanding of CRM tools
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Data and analytical skills
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Basic experience in website CMS
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Basic understanding of Google Analytics and SEO / SEM
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Familiar with CRO and testing/optimisation methodologies
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Strong attention to detail and project management skills
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Ability to collaborate with multiple stakeholders cross functionally
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Ability to think proactively and look for solutions.
You love what you do, especially when the work you do makes a difference. At Kimberly-Clark, we’re constantly exploring new ideas on how, when, and where we can best achieve results. When you join our team, you’ll experience Flex That Works: flexible (hybrid) work arrangements that empower you to have purposeful time in the office and partner with your leader to make flexibility work for both you and the business.
What’s On Offer
Our Kimberly-Clark employees receive a competitive salary and incentives as well as access to a fantastic range of benefits including superannuation, career development opportunities, free health & well-being activities, volunteering leave and much more.
To Be Considered
Click the Apply button and complete the online application process. A member of our Talent Acquisition team will review your application and will be in contact with additional information accordingly.
In the meantime, feel free to browse our website for additional information on our company, brands and culture - Kimberly-Clark Corporation.
Kimberly Clark is proudly accredited with as Employer of Choice for Gender Equality WGEA!
Kimberly Clark is proudly ranked by Forbes as 'World's Best Employer' 2021, 2022, 2023 and 2024!
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world. We actively seek to build a workforce that reflects the experiences of our consumers. When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, disability status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.
The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.
This role is available for local candidates already authorized to work in the role’s country only. K-C will not provide relocation support for this role.
Primary LocationNorth Sydney Office
Additional Locations
Worker TypeEmployee
Worker Sub-TypeRegular
Time TypeFull time
