WOO operates a centralised exchange WOO X and a decentralised platform WOOFi, democratising access to top-tier liquidity and exceptional trading execution while keeping costs competitive. Our native token, $WOO offers token holders a unique position to participate, engage, and maximise the benefits of both the DeFi and CeFi ecosystem. Our team of highly-talented 200 employees is located in 12 cities worldwide 🚀
Our vision is to inspire confidence, higher performance, and joy in every user. We have a mission to provide the best liquidity on the best terms. We compete not just on price execution but also on integrity, user experience, innovative tools, and global opportunities.
About the opportunity:
We are looking for a Senior Growth Product Manager who can join us along this mission and vision. You’ll become an integral part of our Product team and help drive user acquisition, engagement, and retention at WOO X. You’ll be instrumental in shaping growth strategies, implementing data-driven initiatives, and working closely with cross-functional teams to scale our platform. This role focuses on developing features and strategies that fuel user growth, improve retention, and optimize the user experience. Interested? Keep on reading!
What you’ll be working on:
- Conducting in-depth market research to identify user needs, trends, and competitor strategies.
- Developing and implementing a comprehensive user growth strategy aligned with business goals.
- Designing and prioritising A/B tests, growth experiments, and user onboarding experiences.
- Analysing user data and key metrics (DAUs, MAUs, conversion rates) to measure the effectiveness of growth initiatives.
- Collaborating with Growth Ops and Design teams to create targeted user acquisition campaigns.
- Advocating for the user's voice, ensuring the platform remains user-friendly and caters to a diverse audience.
- Staying up-to-date on the latest trends in crypto, blockchain technology, and user acquisition best practices.
Why work with us:
Join us in realising our vision in advancing decentralisation, and leading innovation in CeFi and DeFi. Enjoy work flexibility, a supportive team, and an environment that nurtures your ideas. Plus, expect a performance-based annual bonus for all contributors at WOO 💪
About you:
- 6+ years of experience in product management, preferably in the crypto space.
- Proven track record of successfully driving user growth for consumer tech products.
- Strong understanding of user acquisition channels and growth hacking techniques.
- Experience with data analysis tools and a passion for data-driven decision-making.
- Excellent communication, collaboration, and presentation skills.
- A deep understanding of crypto and blockchain technology is a must.
- A proactive, results-oriented mindset with a strong work ethic.
- Out-of-the-box and startup mindset.
- Fluent in verbal and written English (C1+).
Getting the job
We're actively seeking talented individuals to join our team outside of our typical hiring schedule. This proactive approach allows us to connect with exceptional candidates like you even before specific positions become available.
On average, successful candidates go through five rounds of interviews and tests. Our hiring process begins by meeting with our People Team, who help facilitate the process of placing you in your new role. You can expect to share your experience and ideas in online video interviews with our hiring team, made up of management and potential new colleagues.
Submitting your resume now ensures that you're first in line when new opportunities arise. By doing so, you'll have a head start in the selection process and get a chance to showcase your skills and experience.
Get started on your application here!
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