nib Group Logo

nib Group

Head of Marketing & Growth - nib Thrive

Posted Yesterday
Be an Early Applicant
2 Locations
Senior level
2 Locations
Senior level
The Head of Marketing & Growth will lead the development and implementation of strategies to drive participant growth, retention, and brand awareness for nib Thrive. Responsibilities include overseeing digital marketing, content creation, community engagement, and building high-performing teams while ensuring alignment with brand objectives.
The summary above was generated by AI

Let’s talk about nib Thrive 

nib’s vision is better health and wellbeing for all Australians. We know there are few greater opportunities for us to have a meaningful social impact than in keeping people healthy, and now, in supporting people with disabilities. We plan to do this through innovative, human and digital solutions to make a difference to people who seek convenience, accessibility and inclusion.

nib Thrive is the National Disability Insurance Scheme (NDIS) business for the nib Group. In November 2022, nib acquired its first registered NDIS Plan Manager, since then we have continued to grow. We are now House of Brands who all operate as part of the nib Thrive family and are currently supporting more than 46,000 NDIS participants. nib Thrive is currently one of the top three largest plan managers in Australia.  

Let’s talk about diversity, equity and inclusion

We embrace a flexible working environment and welcome candidates that reflect the diversity of the communities in which we operate. We actively encourage Aboriginal and Torres Strait Islander peoples, people living with disability, LGBTQIA+ as well as culturally diverse community members to apply for open roles. 

nib Group is committed to creating an accessible recruitment process and employment experience. If you identify as a person living with disability and require adjustments to our online application, recruitment, selection and/or assessment process, or would like this advertisement in an alternative format, please contact us at [email protected]

Let’s talk about this role

Reporting to the Chief Executive, nib Thrive, the Head of Marketing & Growth will be responsible for developing and implementing strategies that drive participant growth, retention, and brand awareness through strategic marketing, experiential and digital marketing, and business development. This role ensures alignment with the brand’s overarching objectives, leveraging innovative approaches and data-driven insights to deliver exceptional outcomes

  • Leadership role combining strategic marketing acumen with a focus on community engagement and growth

  • Deliver exceptional experiences and measurable growth through digital and experiential marketing campaigns

  • Lead brand positioning and messaging to ensure consistency and differentiation in the market

  • Oversee digital marketing, communications, content creation, growth strategies and social media campaigns

  • Identify business opportunities and/or emerging growth channels including sector events and community engagement

  • Mentor, coach, and develop a high-performing team

  • 12- month fixed term contract

Let’s talk about you

You are a skilled marketing professional with a relevant degree or industry experience, excelling in communication and leadership within complex organisations. A proven leader, you have a track record of building high-performing teams, fostering a positive culture, and driving change through effective communication strategies.

  • You’re a well-rounded marketer, with experience that spans communications, digital and content marketing, growth and acquisition marketing and social media, with strong creative and technical writing skills

  • Proficient in content management systems and marketing automation, you have a keen eye for detail and a strategic mindset

  • Experience in the NDIS sector is a strong advantage

At nib, we recognise that some people may only apply when their education, skills and/or experiences are identical to what an employer is looking for in a candidate. We’re always on the lookout for curious individuals who will add to the culture at nib Group – so if this role resonates with you, please apply!

Let’s talk about working at nib

Our hybrid working model provides our employees with the flexibility to work from one of our office Hubs and from home based on what works best for them and their team. We make a commitment to come together with purpose and are excited to share moments that matter with one another. Our Hubs are purpose built to support focused work, connection, and collaboration with peers. We offer a new starter benefit to help set up a functional home workspace. At nib, we’re committed to creating a flexible working environment where you’re free to be you.

Other benefits to support you at work (and play) include:

  • The opportunity to give back to the community through paid leave for volunteering through nib Foundation

  • Support your better health – whatever that looks for you - through our nib Well Program and corporate fitness discounts

The fine print

All your information will be kept confidential according to EEO guidelines. Successful applicants will be required to complete a background check (including criminal history and bankruptcy check) prior to commencement of employment. All successful applicants will be required to obtain and hold valid NDIS clearances, including a valid working with children check as per nib’s NDIS Workforce Policy.

We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the lands where we live, learn and work.

Top Skills

Content Management Systems
Marketing Automation

Similar Jobs

2 Days Ago
Melbourne, Victoria, AUS
Senior level
Senior level
Financial Services
The Senior Manager of Acquisition Marketing is responsible for creating and executing strategies to attract new customers, leading a marketing team, analyzing campaign performance, managing budgets, collaborating with stakeholders, and ensuring compliance with legal regulations while driving innovation in marketing strategies.
Top Skills: Google Marketing Platform
9 Days Ago
Hybrid
Melbourne, Victoria, AUS
Senior level
Senior level
Mobile • Software • Hospitality
As Head of Marketing at Blinq, you will lead the global marketing strategy, focusing on user acquisition, engagement, and retention across B2B and B2C sectors. This role emphasizes leveraging AI, Martech, and data-driven techniques to drive growth through multi-channel marketing efforts. You will build and lead a marketing team, optimize marketing initiatives, and enhance the user journey and conversion rates.
Top Skills: A/B TestingAIB2BB2CData-Driven Decision-MakingGrowth MarketingMartech
Mid level
Fintech • Analytics
The Associate Director of Marketing will lead strategies to promote S&P Dow Jones Indices in Australia and New Zealand, focusing on building brand awareness, generating leads, and collaborating with key stakeholders. The role involves executing marketing campaigns that incorporate digital advertising, social media, and events to engage target audiences effectively.
Top Skills: Communication SkillsDigital MarketingEvent PlanningFinancial Services KnowledgeInvestor Education Content CreationMarketing StrategiesSocial Media

What you need to know about the Sydney Tech Scene

From opera to comedy shows, the Sydney Opera House hosts more than 1,600 performances a year, yet its entertainment sector isn't the only one taking center stage. The city's tech sector has earned a reputation as one of the fastest-growing in the region. More specifically, its IT sector stands out as the country's third-largest, growing at twice the rate of overall employment in the past decade as businesses continue to digitize their operations to stay competitive.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account