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Headway

Head of Revenue Marketing

Reposted 5 Hours Ago
Easy Apply
In-Office or Remote
Hiring Remotely in New York, NY
Senior level
Easy Apply
In-Office or Remote
Hiring Remotely in New York, NY
Senior level
Lead and build Headway's Revenue Marketing team, driving demand generation through various channels while collaborating cross-functionally to achieve growth goals.
The summary above was generated by AI

Headway’s mission is a big one – to build a new mental health care system everyone can access. We’ve built technology that helps people find great therapists with the first software-enabled national network of providers accepting insurance. 

1 in 4 people in the US have a treatable mental health condition, but the majority of providers don’t accept insurance, making therapy too expensive for most people. Headway is building a new mental healthcare system that everyone can access by making it easy for therapists to accept insurance and scale their practice. 

Headway was founded in 2019. Since then, we’ve grown into a diverse, national network of over 60,000 mental healthcare providers across all 50 states who run their practice on our software and have served over 1 million patients. We’re a Series D company with over $325m in funding from a16z (Andreessen Horowitz), Accel, GV (formerly Google Ventures), Spark Capital, Thrive Capital, Forerunner Ventures and Health Care Service Corporation.

We want your time here to be the most meaningful experience of your career. Join us, and help change mental healthcare for the better.

About the Role: 

We’re hiring a leader for our Revenue Marketing organization. Reporting to the CRO, you’ll have the unique opportunity to build, shape, and lead our provider and patient marketing function directly responsible for ensuring the growth of Headway’s core business. In this role, you will drive demand generation for both patients and providers, leveraging both paid and owned channels. You will recruit, retain, and develop a diverse and talented team to define Headway’s go-to-market strategy, supporting Headway’s ambitious growth goals. In this highly impactful role, will be charged with growing and inspiring a world-class team, defining measurable goals, and ensuring the successful execution of campaigns that drive business outcomes.

You will..

  • Hire, build and coach a high-performing marketing team that can drive demand generation leveraging both new and existing channels
  • Be responsible for exploring and testing new growth strategies/channels as well as scaling existing channels
  • Identify performance issues and their root causes using a metrics-oriented and first principles approach
  • Work collaboratively with other departments to plan and execute the vision

You’d be a great fit if...

  • You have 12+ years of experience building and leading high-performing marketing teams at a high growth technology companies and have been in leadership roles for >5 years
  • You have experience leading multiple functions/channels of marketing demand generation including content marketing, performance marketing, SEO etc. 
  • You’re an excellent trainer and coach – you’re gritty and results oriented and help your team gain the knowledge and skills they need to succeed
  • You are deeply curious and are motivated to overcome any challenge 
  • You’ve designed and implemented effective operating systems with the right KPIs and metrics to measure and manage the team
  • You have experience to work cross-functionally with different departments and value a collaborative environment

The expected base pay range for this position is $262,650 - $309,000, based on a variety of factors including qualifications, experience, and geographic location. In addition to base salary, this role may be eligible for performance-based variable compensation and an equity grant, depending on the position and level.

We are committed to offering a comprehensive and competitive total rewards package, including robust health and wellness benefits, retirement savings, and meaningful ownership opportunities through equity. Compensation decisions are made holistically, ensuring fairness and alignment with market benchmarks while recognizing individual contributions and potential.

  • Benefits offered include:
    • Equity Compensation
    • Medical, Dental, and Vision coverage
    • HSA / FSA
    • 401K
    • Work-from-Home Stipend
    • Therapy Reimbursement
    • 16-week parental leave for eligible employees
    • Carrot Fertility annual reimbursement and membership
    • 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
    • Flexible PTO
    • Employee Assistance Program (EAP)
    • Training and professional development

#LI-ES1

We believe a team's strength is in its people, and we cannot achieve this mission without a team that reflects the diversity of this problem – across race, ethnicity, gender, sexuality, age, national origin, religion, family status, disability, military status, and experience.

Headway is committed to the full inclusion of all qualified individuals. As part of this commitment, Headway will ensure that persons with disabilities are provided with reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or receive other benefits and privileges of employment, please inform the recruiter when they contact you to schedule your interview.

Headway employees work remotely across the US, with the option to work from offices in New York City, San Francisco and Seattle. Headway participates in E-Verify. To learn more, click here.

Top Skills

Content Marketing
Performance Marketing
Seo

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