Market Development Specialist, Australia

Main Responsibilities

• Proactively identify, evaluate, and initiate non-traditional growth opportunities and strategic partnerships in Australia with demonstrable ROAS potential (especially B2B2C partnerships but also local brands, community projects, niche events, sports sponsorships, strategic collaborations, etc.).
• Regularly present new growth initiatives to internal stakeholders, complete with performance projections, ROAS estimates, and implementation timelines.
• Provide internal stakeholders with Australian market insights, competitor analysis, and local trends, proactively flagging opportunities or challenges.
• Track and report on Australian market performance metrics/KPIs to help marketing teams stay informed and agile.
• Represent the brands at events and networking opportunities.
• Support product and marketing teams with local expertise, feedback, product testing, and customer insights to ensure effective localization.
• Collaborate across marketing teams, offering guidance and ideas without direct managerial responsibility.

Core Requirements

• You bring relevant marketing experience, preferably with a focus on strategic partnerships, local initiatives, community outreach, or brand collaborations.
• Proven track record of developing and executing high-ROAS marketing initiatives and partnerships with measurable business impact.
• You're metrics-driven and analytical, with experience building business cases for new opportunities based on clear performance projections.
• You're entrepreneurial and proactive; excited to pitch new ideas and build new business relationships.
• Skilled communicator, you're comfortable working independently and cross-functionally, coordinating closely with global colleagues and stakeholders.
• Strong presentation skills with the ability to confidently pitch new growth ideas to various stakeholders.
• Analytical thinker able to quickly interpret market performance data and provide actionable insight.
• Experience in the travel industry (e.g., OTAs, airlines, telco roaming/eSIM, travel retail, tourism boards, or travel partnerships) is an advantage.

Why join us?

• Fully remote, with occasional travel requirements: biannual visits to headquarters in Vilnius, Lithuania, and regional business trips as needed.
• Opportunity to help shape strategy and accelerate growth in our largest B2C market.
• Open, energetic, and supportive international team.
• Professional growth opportunities within a fast-paced, global organization.

• The successful candidate will need to spend the first 2-3 weeks in Vilnius to onboard, meet all the teams, and gain an understanding of all processes.
• If you're a hands-on, results-focused marketing professional eager to shape impactful partnerships and help accelerate the Australian market success, we’d love to speak with you.