Marketing Automation Coordinator

At Prospa, we exist to unleash the potential of small business. We are building the future of small business and simplifying cashflow by building a leading platform that helps customers make payments, fund growth and reduce admin. Join us!

The role

At Prospa, we're all about creating meaningful one-to-one connections with our small business customers. From the moment they show interest to becoming loyal customers and beyond, we ensure every communication is personalised, engaging, and impactful.

Our goal? To drive conversions, boost product uptake, and maximise their lifetime value with us. We pride ourselves on delivering creative, relevant messages at just the right time and through the perfect channels.

Join us and be part of a team that makes a real difference!

What you'll be doing

• Execute a marketing calendar supporting business objectives across the customer lifecycle.
• Assist sales enablement by creating and maintaining relevant toolkits and marketing assets.
• Build and optimise customer lifecycle communications using Braze, including writing briefs for personalised multi-channel journeys (email, in-app, push, SMS).
• Collaborate with product teams to drive growth experiments along the customer journey.
• Apply a test-and-learn approach to marketing initiatives, improving team processes and communication journeys.
• Support the delivery of mandatory and service-related communications to customers.
• Advocate for the customer, contributing to marketing activity reports and analysis to uncover insights, identify pain points, and recommend optimisations.
• Support broader marketing projects and initiatives, including key priorities in our annual "Big Rocks."

What you'll need to succeed

• Marketing experience in a sales-aligned environment will be desirable
• Knowledge of marketing automation tools and prior experience utilising these tools will be highly regarded (at Prospa we work with Braze, Salesforce, Segment) 
• Experience with working with fast-paced Sales departments and cross-functional collaboration environments 
• Strong analytical and technical skills  
• Clear written and verbal communication skills  
• Strong execution skills and attention to detail with the ability to juggle multi-projects at once        
• Ability to flex and work in agile environments with various stakeholders

Don't let a confidence gap get in the way of submitting your application.What we offer:

As a busy grow getter, our benefits are here to help you be unstoppable in your mission. Whether it's a lofty career goal, investing in your family, saving the planet or simply feeling fulfilled:

• Growth: There's something for everyone including learning days, a learning allowance, leadership programs, Clifton Strengths workshops, digital learning, and biannual companywide learning weeks.
• Wellbeing: Think fitness initiatives, seasonal programs (including flu shots, massages, skin checks, wellness classes), additional "Me Days" and access to holistic EAP coaching.
• Lifestyle: Find your fit with flexible working options, top notch office facilities and diverse remote/ travel work options. You can also purchase additional leave and take up to 18 weeks paid parental leave.
• Impact: Join a business that cares and is recertified as carbon neutral. And you can tap into volunteer days, our partnership with Kiva and join a range of employee resource groups.

Why Prospa?

We're proud to be a certified Great Place to Work and recognised as a Best Workplace for Women, Best Workplace in Technology, and Best Workplace in Australia. We embrace diversity in people and ideas, fostering a collaborative, inclusive, and respectful environment where we celebrate who you naturally are.

Don't just take our word for it, check out Prospa’s culture code to see it for yourself.