Manage integrated member marketing campaigns across email, mobile, web, paid media, and other digital channels. Use Salesforce Marketing Cloud to build and personalise campaigns, optimise digital experiences, monitor performance, conduct testing, and translate campaign data into actionable recommendations. Collaborate with analytics, product, customer experience teams, stakeholders, and external agencies to improve member engagement and retention.
Company:MarshDescription:
We are seeking a talented individual to join our Product and Customer Engagement team at Marsh Super. This role will be based in Melbourne or Sydney. This is a hybrid role that has a requirement of working at least three days a week in the office.
Marketing Manager, Campaigns and Digital
This is a 12-month contract role focused on member campaigns and digital experiences. You will help shape simpler, more personalised communications that support members to make informed decisions. Working closely with the Senior Marketing Manager and wider stakeholders, you will help deliver effective campaigns across digital channels and improve engagement through insights, testing, and optimisation.
We will count on you to:
- Develop, execute and manage integrated marketing campaigns across email, mobile, web and paid media
- Lead the delivery and optimisation of digital marketing initiatives to support member engagement and retention
- Use Salesforce Marketing Cloud to create, automate and refine personalised campaigns
- Manage performance marketing channels such as PPC, display advertising and paid media
- Monitor campaign performance, test new approaches and translate results into practical recommendations
- Partner with analytics, product, customer experience and external agencies to deliver consistent campaign outcomes
What you need to have:
- Demonstrated experience in digital marketing and campaign management
- Hands-on experience with Salesforce Marketing Cloud, including Journey Builder, Email Studio, Mobile Studio and Einstein
- Capability to analyse campaign data and provide clear, actionable insights
- Experience managing multiple campaigns and priorities at once
- Clear communication and stakeholder management skills
- A bachelor’s degree in marketing, business or a related field, or equivalent practical experience
What makes you stand out:
- Experience in financial services or superannuation
- Exposure to AI applications in marketing communications
- Experience with SEO, SEM, social media or content marketing
Why join our team:
- We help you be your best through professional development opportunities, interesting work and supportive leaders
- We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues, clients and communities
- Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being
Applications can be considered from candidates who have the appropriate approval to work in Australia. Successful applicants will be required to complete a criminal & bankruptcy check prior to commencement of employment.
About Marsh:
Marsh (NYSE: MRSH) is a global leader in risk, reinsurance and capital, people and investments, and management consulting, advising clients in 130 countries. With annual revenue of over $27 billion and more than 95,000 colleagues, Marsh helps build the confidence to thrive through the power of perspective. For more information, visit marsh.com, or follow us on LinkedIn and X.Marsh is committed to creating a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age, background, disability, ethnic origin, family duties, gender orientation or expression, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law. Applications will only be considered from candidates who have the appropriate approval to work in Australia. Successful applicants will be required to complete a Criminal & Bankruptcy check prior to commencing of employment.Marsh is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one “anchor day” per week on which their full team will be together in person.Marsh McLennan Sydney, New South Wales, AUS Office
Sydney, Australia
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