Owns and optimizes the marketing technology stack, especially HubSpot, while improving processes, automation, data quality, analytics, and reporting. Leads cross-functional initiatives across Marketing, Sales, and RevOps, implements AI-powered workflows, manages lead scoring and lifecycle automation, and trains teams on marketing technology best practices.
The Marketing Operations Lead owns the engine behind our marketing team the tech stack, the processes, the data, and the systems that let every campaign run smoothly and every result get measured. This person keeps HubSpot humming, brings AI tools into everyday workflows, and partners across Marketing, Sales, and RevOps to keep projects moving and reporting sharp.
Key Responsibilities:
- Own and optimize the marketing technology stack, with HubSpot as the core platform — administration, workflows, integrations, and data hygiene
- Design and continuously improve marketing processes to increase team efficiency and campaign velocity
- Build and maintain analytics and reporting frameworks that give leadership a clear, accurate view of marketing performance and ROI
- Lead cross-functional projects that span Marketing, Sales, and other departments, keeping timelines, stakeholders, and deliverables aligned
- Identify and implement AI-powered tools and workflows to improve marketing productivity, personalization, and speed to execution
- Manage lead scoring, segmentation, and lifecycle automation within HubSpot
- Serve as the internal expert and go-to resource for MarTech questions, training, and best practices
- Monitor data quality across marketing systems and ensure clean handoffs with sales and CRM data
Requirements:
- 5+ years in marketing operations, demonstrated HubSpot administration/expertise (certifications a plus)
- Proven experience with marketing analytics, reporting, and dashboarding
- Track record leading cross-functional projects with multiple stakeholders
- Hands-on experience applying AI tools to marketing workflows (content, personalization, automation, or analysis)
- Strong process-design and documentation skills
- Excellent communication skills — able to translate data and systems into clear recommendations for non-technical stakeholders
- B2B SaaS or real estate industry experience a plusequirem
Similar Jobs
Cloud • Security • Software • Cybersecurity • Automation
Owns the technology, processes, data, and operational infrastructure supporting GitLab’s channel and ecosystem partnerships. Responsibilities include partner deal registration, quote-to-cash, tiering, incentives, PRM and Salesforce administration, system integrations, attribution data, reporting, month-end close, process documentation, and AI workflow automation. The role coordinates with Deal Desk, Finance, IT, Legal, Sales, and partners to improve execution, resolve escalations, and scale ecosystem operations.
Top Skills:
Ai AgentsBilling SystemsDashboardsErpFinancial SystemsGitlab Work ItemsImpartner PrmPartner PortalsQuoting SystemsSalesforce CRMSalesforce Flow
Artificial Intelligence • Consumer Web • Digital Media • Information Technology • Social Impact • Software
Translate English software UI text and online marketing content into natural European Spanish. Maintain meaning, tone, variables, formatting, glossaries, and style guidelines using key-based localization tools. Review and resolve linguistic QA issues, communicate availability and delivery risks asynchronously, and coordinate with Circle and another translator to maintain coverage. Work independently as a remote contractor while collaborating primarily through Slack.
Top Skills:
Slack
Artificial Intelligence • Consumer Web • Digital Media • Information Technology • Social Impact • Software
Translate software UI text and online marketing content from English into natural European Portuguese. Preserve meaning, tone, formatting, variables, and cultural conventions while following Circle’s glossary and style guide. Use key-based localization tools, resolve linguistic QA issues, communicate availability and risks asynchronously in Slack, and coordinate coverage with another translator. The role requires professional localization experience, native-level European Portuguese, strong English communication, independent judgment, and familiarity with SaaS or digital products as a bonus.
Top Skills:
Ai ToolsKey-Based Translation ToolsSlack
What you need to know about the Sydney Tech Scene
From opera to comedy shows, the Sydney Opera House hosts more than 1,600 performances a year, yet its entertainment sector isn't the only one taking center stage. The city's tech sector has earned a reputation as one of the fastest-growing in the region. More specifically, its IT sector stands out as the country's third-largest, growing at twice the rate of overall employment in the past decade as businesses continue to digitize their operations to stay competitive.
