Develop and implement PR strategies, secure media relationships, manage brand perception, and arrange speaking engagements for Coins.xyz leadership.
Responsibilities
- Formulate and implement public relations, messaging and media strategies to support elevating the profile of Coins.xyz among global crypto media publications
- Develop relationships with crypto media that will lead to positive publicity and exposure opportunities for Coins.xyz and its leadership
- Pitch stories and develop press releases to enhance the internal coverage of Coins.xyz
- Maintain relationships with the media, reporters and other media-related personnel
- Analyze and monitor global brand, public opinion and negative news, and suggest strategies and tactics to maintain positive perception and neutralize negative sentiments
- Secure speaking opportunities at international crypto and web3 conferences for Coins.xyz leadership
Requirements
- At least 5 years experience in crypto and web3 media publications and/or in a PR capacity for a crypto company
- Strong relationships with crypto and web3 media and journalists
- Strong communications and writing skills
- Has experience across multiple markets and regions
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