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Burson

Public Relations Senior Account Executive

Posted 11 Days Ago
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Sydney, New South Wales
Mid level
Sydney, New South Wales
Mid level
The Public Relations Senior Account Executive will produce media content, develop pitches, manage client services and media relations, assist in business pitches, and leverage digital platforms while collaborating with a team to achieve client goals.
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Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.  

About the job

Burson is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. Burson is part of WPP (LSE/NYSE: WPP), the creative transformation company. Learn more at www.bursonglobal.com.
About The Job

The Role:

Responsibilities include:

  • Produce digital and traditional media and content
  • Develop pitches and work with targeted media on story development.
  • Program execution and daily client service.
  • Manage media relations outreach.
  • Produce high-level materials and participate in meetings with senior team members.
  • Connect insights and corporate messages with actionable programs.
  • Assist in the research and preparation for new business pitches and campaigns.
  • Manage the ins and outs of social media platform and community management
  • Work within an integrated PR and digital team and develop a comprehensive understanding of a client’s business, products and markets
  • Research and monitor client’s business and industry to maintain knowledge base.
  • Demonstrate a true passion for and understanding of emerging digital platforms and how they can be leveraged as part of our clients’ strategies.

About You

The ideal candidate will be proactive, creative, resourceful, influential, and intellectually curious. Will have great client relationship skills and experience working with high touch clients. You must be on a never-ending quest to stay abreast of evolving trends, human insights and emerging platforms in an effort to generate unique and creative ways to drive clients’ business objectives. Together with a team of digitally inspired seekers, you will chart an integrated and informed path for clients.

What we’re looking for:

  • 2-3+ years of agency experience
  • Proven experience working across a portfolio of corporate & consumer clients
  • Strong writing and media relations skills and the ability to translate client’s needs into media opportunities
  • Strong interpersonal communications skills
  • Excellent time management skills
  • A collaborative spirit and a results-driven mindset with the ability to manage multiple priorities and work against deadlines
  • A pro-active and strategic work ethic with the ability to operate effectively both independently and within a team
  • Bachelor’s Degree

At Burson, diversity, equity and inclusion are not just values; they are strategic imperatives that fuel our future in an industry built on the art of understanding, connecting and developing relationships. We believe that a diverse workforce is essential for inspiring bold ideas, fostering constructive dialogue and cultivating meaningful experiences that drive innovation and creativity. It also enables our agency to thrive and deliver brilliant work.
For more information, visit www.bursonglobal.com. 

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Top Skills

Business Research
Campaign Development
Client Service
Content Production
Digital Marketing
Media Relations
Social Media Management
Traditional Marketing

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