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Cox Enterprises

Senior Marketing Events and Campaign Specialist

Posted 4 Days Ago
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Raleigh, NC
Senior level
Raleigh, NC
Senior level
The Senior Marketing Events and Campaign Specialist will support the setup, execution and tracking of events and campaigns using Salesforce and HubSpot. Responsibilities include managing digital campaigns, event coordination, data organization, performance analysis, and collaborating with the marketing team to ensure effective campaign execution.
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At RapidScale , exceptional technology is powered by exceptional people. As a growing leader in secure, reliable managed cloud solutions, we help SMBs and enterprises alike simplify IT and unleash innovation. With a broad portfolio spanning AWS, Azure and Google to a full set of Private Cloud and Cybersecurity solutions, RapidScale helps companies turn technology into their biggest competitive advantage. As part of the Cox family of companies, we offer best-in-class benefits, a commitment to work-life balance, and an award-winning workplace experience.
RapidScale is seeking a Event & Campaign Specialist to assist with the setup, execution, and tracking of events and digital campaigns. This position is perfect for someone looking to grow their career in marketing operations, specifically in CRM management, event coordination, and campaign execution.
The Event & Campaign Specialist will play a key role within our alliance partner organization in ensuring that campaigns are effectively managed within Salesforce and HubSpot, providing support to the marketing team in optimizing campaign performance and reporting.
Key Responsibilities:

  • Salesforce and HubSpot Setup: Assist in setting up and managing digital campaigns, lead flows, and event-related activities within Salesforce and HubSpot, ensuring proper integration and tracking.
  • Campaign Execution: Help support the execution of both digital and event-based campaigns, from initial setup through to post-campaign reporting.
  • Data Management: Manage and organize event and campaign data (e.g., lead lists, attendee registrations) in Salesforce and HubSpot, ensuring accurate data flow and reporting.
  • Reporting and Analysis: Track campaign performance across multiple channels using Salesforce and HubSpot, providing insights on key metrics such as engagement, conversion rates, and ROI.
  • Event Coordination Support: Support event logistics, including the creation of event registration pages, managing post-event communications, and ensuring follow-up activities are completed.
  • CRM Maintenance: Help maintain and update Salesforce and HubSpot CRM systems, ensuring data accuracy, consistency, and organization.
  • Collaboration: Work closely with the marketing team and cross-functional departments to ensure campaigns are executed smoothly, with proper alignment across assets and messaging.
  • Data Preparation for MBR/QBR: Assist with preparing data for Monthly and Quarterly Business Reviews (MBR/QBR), ensuring that performance data is accurate and aligned with the business goals.


Minimum Requirements:

  • Experience managing events and campaigns for an SI/ISV/MSP
  • Bachelor's degree in a related discipline and 4 years' experience in a related field. The right candidate could also have a different combination, such as a master's degree and up to 2 years' experience; or 8 years' experience in a related field
  • Experience with marketing automation platforms, specifically Salesforce and HubSpot.
  • Experience in digital marketing, CRM systems, and event management.
  • Demonstrated organizational and time-management skills.
  • Strong written and verbal communication skills.
  • Proficiency in SFDC, Demandbase, On24, Hubspot, Highspot, etc.
  • Ability to work independently and collaboratively in a fast-paced environment.


Preferred Qualifications:

  • Familiarity with Salesforce and HubSpot CRM tools (internships or relevant coursework/projects are a plus).
  • Basic knowledge of email marketing, lead nurturing, and reporting.
  • Experience with event management platforms (e.g., Eventbrite) is a plus.
  • Proficiency with Microsoft Office (Excel, PowerPoint, Word).


USD 72,200.00 - 108,200.00 per year
Compensation:
Compensation includes a base salary of $72,200.00 - $108,200.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate's knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.
Benefits:
The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members. Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.
Applicants must currently be authorized to work in the United States for any employer without current or future sponsorship.
About Cox Communications
Cox Communications is the largest private telecom company in America, serving six million homes and businesses. That's a lot, but we also proudly serve our employees. Our benefits and our award-winning culture are just two of the things that make Cox a coveted place to work. If you're interested in bringing people closer through broadband, smart home tech and more, join Cox Communications today!
About Cox
Cox empowers employees to build a better future and has been doing so for over 120 years. With exciting investments and innovations across transportation, communications, cleantech and healthcare, our family of businesses - which includes Cox Automotive and Cox Communications - is forging a better future for us all. Ready to make your mark? Join us today!
Benefits of working at Cox may include health care insurance (medical, dental, vision), retirement planning (401(k)), and paid days off (sick leave, parental leave, flexible vacation/wellness days, and/or PTO). For more details on what benefits you may be offered, visit our benefits page .
Cox is an Equal Employment Opportunity employer - All qualified applicants/employees will receive consideration for employment without regard to that individual's age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, physical or mental disability, veteran status, genetic information, ethnicity, citizenship, or any other characteristic protected by law.
Statement to ALL Third-Party Agencies and Similar Organizations: Cox accepts resumes only from agencies with which we formally engage their services. Please do not forward resumes to our applicant tracking system, Cox employees, Cox hiring manager, or send to any Cox facility. Cox is not responsible for any fees or charges associated with unsolicited resumes.

Top Skills

Demandbase
Hubspot
MS Office
On24
Salesforce

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