Senior Marketing Manager – Growth & Engagement

The Senior Manager, Marketing Growth and Engagement is responsible for leading  the strategy, execution, and optimisation of marketing initiatives aimed at driving customer acquisition, retention, and overall engagement. 

This role this role blends life-cycle marketing, demand generation, and campaign strategy — ensuring every touch-point, from first impression to renewal, delivers impact, consistency, and commercial value.

In this role you will have the opportunity to use your strong analytical skills and a proven track record of scaling marketing programs that fuel business growth and deepen customer relationships.

Key Responsibilities;

• Own the end-to-end design and execution of integrated lifecycle journeys — from lead generation and onboarding through to retention and renewal.

• Design multi-channel campaigns (email, SMS, digital, direct mail, in-app) tailored to segments, behaviours, and critical business moments.

• Drive demand generation and direct-to-customer growth initiatives — including digital acquisition campaigns, lead nurturing programs, and conversion optimisation.

• Identify and act on retention opportunities using data, segmentation, and targeted lifecycle marketing to increase customer loyalty and lifetime value.

• Partner with Sales, Distribution, and Dealer Experience teams to deliver B2B marketing that supports pipeline generation and dealer engagement.

• Work with Legal & Compliance to ensure all outbound marketing meets regulatory, risk, and consent standards.

• Lead campaign planning for key business milestones (e.g. launches, EOFY, public holidays), ensuring alignment and impact across the entire customer journey. Shape the strategic communications calendar in line with product, sales, and compliance priorities — driving both short-term outcomes and long-term brand trust.

Qualifications

• Tertiary qualification in Business, Commerce, or Finance (preferred)

• Postgraduate qualification in Marketing or Business (preferred)

Experiences

• Strong experience in strategic, lifecycle, or growth marketing, ideally in financial services or fintech

• Proven ability to deliver lead generation and retention marketing programs across multiple digital and offline channels

• Strong background in CRM, marketing automation, and database-driven campaign strategies – experience in Microsoft Dynamics highly regarded

• Extensive experience working within regulated environments, collaborating closely with Legal and Compliance

• Deep understanding of digital performance marketing, segmentation, and campaign optimisation

Employee Benefits

We have a long list of benefits to suit your needs. On the clock, and off it. Here are a few favourites.

• Birthday leave: Enjoy a day off on your birthday, because you deserve it.

• Health and wellbeing leave: Take some well-deserved ‘me’ time, because your health comes first.

• Volunteering day: Make an impact with a day dedicated to giving back to the causes you care about.

• $500 ergonomic equipment reimbursement: Invest in comfort and productivity with support tailored to your work setup.

• Recruitment referral program: We want to find and hire the best talent in the market, and we want to reward you with a payment of up to $5,000 for helping us identify and personally endorse high-calibre candidates you believe would be a great fit to come and work for us.

• Employee rate program: When you’re part of the Angle Auto Finance team, you’ll gain access to our best auto finance rates with your next car purchase—just another way we’ve got your back.

• Paid parental leave: Be there for life’s most important moments with time to support your growing family.

• SPARK: The employee benefits program that gives you everything from discounts to wellbeing support.

• Purchased annual leave: Gain extra flexibility by purchasing additional leave.

• Diversity flex leave: Our people have the flexibility to observe culturally significant days by choosing an alternate day that better aligns with their cultural values.

We'd love to hear from you

Select the 'Apply' button above to send your resume through to the Talent Acquisition team.

Angle Auto Finance is committed to attracting, retaining and strengthening the performance of a diverse, equitable and inclusive workforce. It is our commitment to ensure equal employment opportunities without discrimination or exclusion on the basis of cultural heritage, colour, religion, citizenship status, age, sex, sexual orientation, gender identity, or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information or any other basis protected by law.