Superside Logo

Superside

Senior Marketing Strategist

Posted 6 Days Ago
Remote
8 Locations
Senior level
Remote
8 Locations
Senior level
Lead the development of data-driven marketing strategies for B2B SaaS customers, optimizing campaigns, and collaborating cross-functionally.
The summary above was generated by AI
Superside is looking for a Senior Marketing Strategist with deep expertise in B2B paid media and brand strategy to join the Marketing Strategy team. In this role, you will lead the development of data-driven, customer-centric marketing strategies that help our B2B SaaS customers, like Zapier, Microsoft, Grammarly, grow pipeline, strengthen brand positioning, and improve campaign performance across the funnel.

Reporting to the Associate Director of Marketing Strategy, success in this role will be measured by your ability to uncover insights, shape clear strategic direction, and collaborate cross-functionally to turn strategy into creative that performs. You’ll serve as a high-level individual contributor—bringing clarity to complex marketing challenges and helping Superside scale its strategic influence across customers and internal teams.

What You'll Do

  • Develop full-funnel content, media, campaign and brand strategies for B2B SaaS customers, aligning short-term campaign goals with long-term brand equity.
  • Conduct audience research, competitive audits, and internal discovery to inform positioning, targeting, and messaging.
  • Collaborate with internal Creative, Project Management, and Customer Success teams to translate strategy into scalable execution.
  • Define channel strategies across platforms such as LinkedIn, Google Ads, YouTube, X (Twitter), programmatic, and industry newsletters.
  • Craft messaging frameworks and creative recommendations tailored for enterprise buying committees, both technical and non-technical.
  • Lead campaign planning and optimization strategy based on customer goals and performance signals.
  • Leverage AI tools, automation platforms, and experimentation (e.g., A/B testing) to enhance decision-making and execution efficiency.
  • Analyze campaign performance and proactively identify opportunities for optimization or strategic pivots.
  • Contribute to Superside’s internal thought leadership, strategic frameworks, and service development initiatives to evolve our offering.

What You'll Need To Succeed

  • 6–8+ years of experience in marketing strategy, paid media, or brand positioning, ideally in SaaS, consulting, or agency environments.
  • Strong understanding of B2B marketing funnel dynamics, from demand creation to lead conversion.
  • Expertise in multi-channel strategies, including LinkedIn, Google, YouTube, Meta and other B2B-relevant platforms.
  • Experience in brand and content strategy and messaging frameworks that differentiate brands in saturated or commoditized categories.
  • Analytical mindset with the ability to synthesize campaign data into actionable strategic insights.
  • Strong stakeholder management and communication skills, with the ability to influence and align diverse teams and customer stakeholders.
  • Ability to work in a fast-paced, customer-facing environment, with a bias for ownership, clarity, and impact.

Why Join us?

Superside's vision is to create equal opportunities globally by accelerating the world’s transition to online work. With that in mind, we're building a fully remote company that attracts people where they are.

Remote-first. Customer-led.
Remote isn’t just a perk; it’s how we deliver better for customers. We are fully committing to our customers by hiring top talent and collaborating seamlessly across time zones.
Global team, local impact.
Join a community of 60+ nationalities working across time zones, cultures, and disciplines, all aligned on doing great work for great brands.
High performance, low ego.
Work in a fast-paced, high-trust environment where feedback is direct, growth is constant, and kindness leads collaboration.
Impact meets opportunity.
We’re in the sweet spot — big enough to be stable, small enough for you to shape what’s next. Your ideas will matter here.
Grow fast. Lead well.
You’ll gain mentorship, take on real responsibility, and grow your career while helping us disrupt a global industry.

About Superside

Superside is the leading AI-powered creative company that quickly and cost-effectively enhances in-house functions. We help over 500 ambitious brands get great creative concepts done at scale. Built to be an extension 
of in-house teams, we unbottleneck marketing and creative teams so they can move faster and drive more reliable creative performance. 
Superside is a fully remote company with over 700 team members working across 60+ countries and 13 timezones.

Learn more at superside.com

Diversity, Equity and Inclusion

We’re an equal-opportunity company. All applicants will be considered regardless of ethnicity, appearance, religion, gender identity, sexual orientation, national origin, veteran or disability status.

Top Skills

A/B Testing
Ai Tools
Automation Platforms
Google Ads
LinkedIn
Programmatic Advertising
Twitter
Youtube

Similar Jobs

6 Hours Ago
Easy Apply
Remote
Canada
Easy Apply
Senior level
Senior level
Social Impact • Software
Lead global web strategy to enhance performance, user experience, and brand engagement.Achieve organic pipeline growth through SEO and CRO initiatives, while collaborating with cross-functional teams and supporting global market expansion efforts.
Top Skills: Analytics ToolsContentfulCroDrupalReactSeoWordpress
18 Hours Ago
Easy Apply
Remote
3 Locations
Easy Apply
Senior level
Senior level
eCommerce • Software • Design • SEO
Oversee paid marketing programs, manage ad budgets, optimize campaigns, analyze data for insights, and collaborate with creative teams to accelerate growth.
Top Skills: ExcelGoogle SheetsHTMLJavaScriptPythonSalesforceSQL
22 Hours Ago
Easy Apply
Remote
3 Locations
Easy Apply
Senior level
Senior level
eCommerce • Software • Design • SEO
The Strategic Events Lead at Webflow will manage the strategy and execution of hosted events, including Webflow Conf, ensuring alignment with business goals and customer engagement.
Top Skills: BizzaboCventNotionSalesforceSlackSplashSwoogoTableauZoom

What you need to know about the Sydney Tech Scene

From opera to comedy shows, the Sydney Opera House hosts more than 1,600 performances a year, yet its entertainment sector isn't the only one taking center stage. The city's tech sector has earned a reputation as one of the fastest-growing in the region. More specifically, its IT sector stands out as the country's third-largest, growing at twice the rate of overall employment in the past decade as businesses continue to digitize their operations to stay competitive.

Sign up now Access later

Create Free Account

Please log in or sign up to report this job.

Create Free Account