Teams at Arkansas Electric Cooperative Corporation

Lead global content strategy for a study-abroad agency across 12 countries. Manage in-house writers, agencies, and freelancers to produce SEO-driven, user-focused content. Conduct competitor analysis, content audits, and research; optimize for search intent, metadata, and rich results; collaborate with UX, product, design, and analytics teams; maintain editorial standards, workflows, and calendars; and track performance to drive traffic and rankings.