Teams at Virgin Active Australia

Drive membership and ancillary product sales from lead generation through conversion, onboarding, and follow-up. Conduct personalized club tours, understand member needs, handle objections, close sales, maintain CRM records, and manage the sales pipeline. Generate leads through outreach, partnerships, events, and networking while promoting campaigns and supporting retention. Deliver a premium member experience, collaborate with club teams, follow sales processes, and achieve individual and team targets.

Leads the membership sales function within a fitness club, managing sales pipelines, conversion activity, follow-up, reporting, corporate relationships, and ancillary revenue growth. Builds and coaches a high-performing team, oversees staffing and operational standards, supports member experience, manages administrative workflows, and drives commercial performance through structured sales processes and continuous improvement.

The Membership Consultant manages the full membership sales journey, including lead generation, club tours, needs discovery, objection handling, closing, onboarding, and follow-up. The role builds relationships, achieves membership and ancillary sales targets, promotes campaigns, maintains CRM records, conducts outreach and community activations, and supports retention through strong handovers. It also contributes to a welcoming member experience, team culture, operational standards, and the commercial performance of the club.