Teams at WPP

Execute retail search and media campaigns for Unilever brands, including media planning, retailer asset booking, campaign pacing, optimisation, reporting, and post-campaign analysis. Coordinate with offshore teams, provide briefs and quality checks, manage financial and compliance workflows, and develop expertise across CitrusAd, Cartology, Pacvue, Criteo, and major retail networks. The role also emphasizes continuous learning, collaboration, and growth in commerce and retail media.

Lead retail media strategy and end-to-end campaign execution for major consumer brands, including media planning, asset booking, in-store and on-site activation, reporting, and innovation across emerging retail platforms. Build partnerships with major retail networks, negotiate media opportunities, manage client relationships, and mentor a Commerce Executive and offshore support team.

Leads day-to-day delivery of SEO, GSO, and analytics services for key client accounts. Builds trusted client relationships, translates goals into data-led strategies, manages budgets and workflows, mentors junior employees, and ensures high-quality project delivery. The role also drives innovation by evaluating emerging trends, developing new frameworks, and collaborating with performance and craft teams on integrated media solutions.