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ANZ Field Marketing Manager
Job Description
Manage the development, delivery, and analysis of integrated go-to-market programs for a country that include all products, solutions and services sold in the country; all customer segments; and all types of partner marketing. Manage the development/delivery/analysis of integrated go-to-market (GTM) programs for a country. Typically found in small countries/sub-regions where the infrastructure does not allow for specialization, so the role must support all GTM activities within that country. Includes all products/solutions/services sold in the country, all customer segments (horizontal, vertical/industry, key accounts) and all types of partner marketing (channels, alliances, sponsorships, promotional).
Responsibilities:
- Develops and secures approval for GTM plans and budgets.
- Directs cross-functional, cross-organizational teams and agencies in the development and execution of GTM plans and budgets.
- Develops offering/segment messaging and manages/monitors delivery of same.
- Develops customer segmentation strategies and defines customer experience plans and executes/monitors them.
- Defines marketing metrics/goals/benchmarks, and tracks/reports progress against them.
- Develops closed-loop post- analysis for marketing programs and identifies/executes indicated actions.
- Performs marketing support activities as needed, e.g. Siebel MRM/CRM, PO and accrual management. Collateral fulfillment.
- May manage business relationships with advertising, direct marketing and/or marketing research vendors.
- Assists Sales with development of sales training materials.
- Assists Sales with retailer/reseller account calls/development.
Education and Experience Required:
- BA or BS in Marketing or related field, MBA preferred.
- 7+ years marketing experience including offering marketing, segment marketing and partner marketing.
- Agency, sales and/or channel experience a plus.
Knowledge and Skills:
- Expert knowledge of marketing principles, practices, tactics and tools.
- Expert knowledge of offering, segment, partner and account-based marketing.
- Expert knowledge of advertising/direct marketing/research vendor practices and procedures.
- Well-developed understanding of the industry, offering categories and company offerings/strategy.
- Solid project and budget management skills.
- Excellent written/oral communications.
- Strong analytical skills.
- Excellent interpersonal skills.
- Ability to build, manage and influence virtual teams.
- Excellent negotiating skills.
- Ability to interface effectively with all levels of management and functional disciplines.
- Strong influencing and consensus-building skills.
- Conflict resolution skills.
Job
MarketingWhat We Offer
We empower you to be bold, driving your career to create the future you want. We celebrate and reward your achievements.
SUSE is a dynamic environment that is evolving rapidly, thus requiring agility, strong entrepreneurship and an open mind.
This is a compelling opportunity for the right person to join us as we continue to scale and prosper.
If you’re a big thinker, obsessed by execution and thrive in a dynamic environment in which you can tangibly create a lasting legacy, then please apply now!
We give you the freedom to be yourself. You will work in a global community of unique individuals – like you – with different backgrounds, talents, skills and perspectives. A truly open community where everyone is welcome, has a voice and is encouraged to reach their full potential regardless of age, gender, race, nationality, disability, sexual orientation, religion, or any other characteristics.
Sounds like the right fit for you? Click Apply to submit your resume. A recruiter will contact you if your skills match our current or any future positions. In the meantime, stay updated on the latest SUSE news and job vacancies by joining our Talent Community.
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