The Consulting Director will lead the growth of CX and digital engagement strategies, design practical roadmaps, and drive new business initiatives while overseeing a team and fostering market presence.
About Datacom We help organisations accelerate growth through CX, digital engagement, MarTech and AI-enabled experiences. We’re growing a high-impact ANZ practice and seeking a senior leader to shape and scale our capabilities.
Role overview We’re looking for a Consulting Director – Digital Engagement to grow our CX and digital engagement business in Australia and NZ. Bring a strong background in CX/marketing, senior market relationships, and a track record of delivering MarTech/CDP-enabled transformations. You’ll shape strategy, design architectures and roadmaps, drive new business, and lead delivery with cross-functional teams.
What you’ll do
- Lead CX and digital engagement strategy; build business cases for digital, MarTech and AI change.
- Design practical CX/MarTech roadmaps across lifecycle, channels, data, AI and operating model.
- Architect end-to-end digital engagement using Salesforce, Adobe, Braze, HubSpot, Sitecore; integrate with CRM, contact centers and data platforms.
- Shape CX AI and agents (chatbots, voicebots, decisioning) with governance for privacy and bias.
- Drive new business via C-suite networks; collaborate with account teams to build pipeline and close work.
- Lead or oversee delivery of marketing automation, CDP and AI programs; provide architectural oversight.
- Support bids with solution options, reference architectures and benefits cases; help meet revenue/margin targets.
- Build and coach a small CX/digital engagement team; evolve ANZ offers.
- Build market presence through thought leadership and vendor partnerships.
- Ensure health, safety and wellbeing in all activities.
What you’ll bring Knowledge
- Strong CX/marketing background in mid-to-large organisations; experience in ANZ markets.
- Deep MarTech/CRM/CDP understanding; omnichannel activation across email, mobile, web, social, paid and offline.
- Hands-on with Salesforce (Marketing Cloud, Journey Builder, Service Cloud, Einstein) and Adobe Experience Cloud (AEP, Target, Analytics, Sensei); Braze, HubSpot or Sitecore a plus.
- CX AI knowledge (intent, sentiment, propensity, decisioning) and integration with CRM/CDP/marketing platforms.
- Commercial mindset: impact on revenue, cost to serve, churn and lifetime value; experience building benefits cases and budgets.
Experience
- 10+ years in consulting or senior CX/digital/marketing roles; strong ANZ senior relationships.
- Proven MarTech/CDP-enabled transformation delivery; experience with platform-enabled architectures and multi-phase programs.
- Transformation track record across large CX/digital initiatives.
Skills
- Business development: open doors, build trust with senior executives, hit pipeline targets.
- Delivery and governance: manage complex programs, budgets, schedules and performance.
- Communication: clear, concise briefings to senior business/technical audiences; influence and stakeholder management.
- Analysis and planning: diagnose issues and turn outcomes into actionable roadmaps.
Qualifications
- Essential: Bachelor’s degree in business, marketing, IT, science, engineering, economics or related field.
- Desirable: MBA; certifications in Salesforce, Adobe, Braze, DS/AI, digital marketing or CX.
Why join Datacom
- Impact: shape and grow our CX and digital engagement business in ANZ.
- Partnerships: work with leading brands and key vendor ecosystems.
- Direction and growth: help define our CX, MarTech and AI offerings; strong learning culture.
How to apply
- Apply via Workable with your resume and cover letter (include relevant certifications or case studies).
Datacom is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
Datacom Sydney, New South Wales, AUS Office
Level 31/1 Denison St, North, Sydney, NSW, Australia, 2060
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