Global Content Marketing Lead

Who We Are

Employment Hero is on a mission to make employment easier and more valuable for everyone. Our Employment Operating System brings hiring, HR, payroll and benefits into an all-in-one solution. 

Since our inception in 2014, we’ve scaled to a $2 billion valuation and gained a presence in 6 countries globally - Australia, New Zealand, Singapore, Malaysia, the UK and Canada. We now service over 300,000 businesses and more than 2 million employees. 

The EH Way

At Employment Hero, we’re proud of our unique DNA, which we call The EH Way.  

1. We are Mission First - everything we do (from what we work on, to how we allocate capital and where we focus) is driven by our Mission
2. We are Remote First - we champion a remote environment with a preference for asynchronous communication and a high degree of autonomy 
3. We are AI First - we are committed to using AI to accelerate our mission; AI is not just a tool, it’s a fundamental part of how we operate, innovate, and scale
4. We are Apolitical - we do not take a position on political or social topics, unless it relates to our Mission
5. We Live by Our Values - we role model our values 100% of the time
6. We Expect High Performance - we set a high standard and we’re not satisfied with being average

This role 

The right words move people. The right strategy moves markets.

Employment Hero is leading the charge in the future of work. We’re on a mission to make employment easier and more rewarding for everyone—especially small businesses—and we’re looking for a Global Content Marketing Lead to help us tell that story on a global stage.

This is not just a content marketing role. It’s a strategic seat at the table—one that will shape how the world understands workforce management, global hiring, and the employment operating system that’s powering forward-thinking organisations across continents.

You won’t be doing this alone. While you’ll lead global content marketing strategy, you’ll also guide and support regional content marketing teams, ensuring consistency, quality, and alignment across every market we operate in.

This role will directly impact how businesses understand the future of work—and how Employment Hero helps them thrive in it.

Your key focus areas will be: 

• Develop and oversee the creation of compelling case studies, whitepapers, one-pagers, and sales materials that speak directly to our B2B and B2C audiences.
• Build and execute a global content strategy that aligns with business goals, brand tone, and market momentum.
• Guide and empower regional content marketers with strategic direction, frameworks, and editorial support.
• Collaborate across departments to ensure content fuels broader marketing campaigns and demand generation efforts.
• Partner with the SEO and Marketing Automation teams to develop keyword strategies that drive organic growth.
• Optimise all content—blogs, articles, landing pages—for search while maintaining editorial quality and brand voice.
• Monitor SEO performance and adjust content plans based on data, trends, and opportunities.
• Partner with Sales to craft tools and messaging that address real client pain points and clearly communicate product value.
• Maintain and evolve our library of sales assets, ensuring every touchpoint supports conversion.
• Work closely with the social team to amplify messaging and repurpose long-form assets into scroll-stopping moments.
• Act as a key liaison between marketing, sales, and product—ensuring content is always aligned with strategic objectives.
• Lead by influence, guiding regional content teams to maintain consistent brand voice, editorial standards, and performance goals.
• Support the development of internal content guidelines and elevate the brand voice across all platforms.

And yes—you’ll write.
You’ll write blog posts, customer stories, and thought leadership reports that educate, inspire, and convert. You’ll make complex topics accessible, always with a sharp editorial lens and a strong point of view.

Who you are 

To thrive at Employment Hero, you’ll need to embody The EH Way - operating with focus, agility, and an obsession with impact. For this role, you’ll also bring: 

• 8+ years of content marketing or communications experience, preferably in HR, SaaS, or a high-growth tech environment
• Proven ability to develop and execute global content strategies that drive measurable results
• Experience leading or guiding distributed teams in multiple regions or markets
• Deep experience working with subject matter experts and senior stakeholders to develop high-impact content that converts
• A clear, concise, and confident writing style that resonates with global business audiences
• Strong editorial judgment and a relentless eye for detail
• Experience managing multiple projects and tight deadlines across global teams
• A natural collaborator with a deep sense of accountability, curiosity, and creativity
  

What we can offer

At Employment Hero, we don’t just talk about a better way to work - we live it. Joining Employment Hero means:

• You will work remotely, with the flexibility to own your time and impact
• You will access cutting-edge tools to amplify your work, knowledge and outputs
• You’ll surround yourself with ambitious, outcome-driven colleagues who challenge you to do the best work of your life
• You’ll own ESOP (employee share options) in one of the world’s fastest-growing tech companies
• You’ll also have access to a wide range of benefits that includes: a very generous paternity leave policy, subsidised egg freezing (so you can make the choice that’s right for you, on your terms), a WFH office expense budget, and outstanding learning & development opportunities

At Employment Hero, we are committed to safeguarding the privacy of your application data. To understand how we do so, you can read our Applicant Privacy Policy here:

Employment Hero celebrates diverse perspectives and experiences, we invite people of all backgrounds and identities to apply for this position.