Lead Atomi's marketing strategy and team, focusing on brand, campaigns, and market execution to drive growth and engagement.
Join Atomi: Reinvent how the world learns.
At Atomi, we're on a mission to unlock human potential by transforming the way students learn and teachers teach. Our platform combines cutting-edge technology with a creative, human-first approach, turning complex ideas into simple, engaging experiences for students, educators, and parents everywhere.
We’re driven by curiosity, humility, and a relentless focus on quality and innovation. At Atomi, your ideas matter, your creativity counts, and your work directly impacts how hundreds of thousands of learners engage with education around the globe.
Come build something remarkable with us.
The opportunity
We’re looking for a strategic and hands-on Head of Marketing to lead the next phase of Atomi’s growth.
You’ll lead the team that shapes how Atomi shows up in the world. From brand and campaigns to demand and go-to-market execution. Your work will help more students and schools discover, trust and choose Atomi, and strengthen their connection with our brand at every touchpoint.
This role is key to supporting growth at scale. That means making bold brand bets through experimentation and standout creative, doubling down on what works and lifting the quality and effectiveness of our GTM execution.
You’ll lead a growing team across growth, demand, field and product marketing, and work closely with Sales, Customer Success, Product and our Brand Studio. You’ll stay close to the work, helping shape ideas, guide execution and unblock the team as we scale.
What you'll do
- Lead Atomi’s marketing strategy across awareness, acquisition and expansion.
- Build and coach a high-performing team, creating clarity, momentum and a culture of experimentation.
- Set and evolve positioning, segmentation and messaging across markets.
- Lead creative direction for high-impact campaigns, pushing for bold ideas that cut through.
- Make confident calls on where to test, where to invest and when to double down on what’s working.
- Own go-to-market planning and orchestration across launches, campaigns and market entry.
- Partner closely with Sales on shared pipeline goals, priorities and execution.
- Use customer, market and performance insight to guide decisions and investment.
- Represent marketing in leadership forums and contribute to company-level strategy.
What you'll bring
- Proven experience in B2B SaaS marketing, with people leadership experience.
- Strong background in integrated campaigns, positioning and go-to-market strategy.
- A track record of leading creative experimentation and scaling successful ideas.
- Confident creative judgment and comfort making calls with imperfect information.
- Hands-on experience shaping messaging, reviewing content and guiding campaigns.
- Ability to balance short-term impact with long-term growth.
- Comfortable using data and insight to guide decisions.
- Curious about how AI can improve marketing speed, quality and creative output.
- Experience with global expansion or new market entry is a plus.
Working at Atomi
- Tailored flexibility: Enjoy work-life balance with hours that adapt to your needs, whether for university, family or personal time.
- Generous leave: Experience additional paid leave options as a permanent team member.
- Location Independence: Work from Sydney, interstate or wherever you find inspiration.
- Growth and development: Use ongoing opportunities to improve your skills and expand your knowledge.
- Holistic wellbeing: Benefit from a comprehensive employee assistance program subscription and additional wellbeing leave, supporting your best self.
- Parental support: Enjoy 14 weeks of paid leave for new parents, with additional leave specifically for birthing parents.
- Work with the best: We know you want to work alongside the best, so we work hard to hire only the best.
- Regular social in-person and remote events: Including team sports competitions, trivia nights and themed annual events.
- Atomi access: Enjoy free Atomi services for you and your family.
- Onsite teams: Our Sydney office is ideally located in a central setting with cafes, shops and public transport nearby.
How to apply
Ironically for an education company, we’re not huge sticklers for qualifications. We’re more interested in how your skills and experience can contribute to our team. Make sure to include links to any relevant projects, like your portfolio, writing, GitHub, etc. - whatever helps us understand what you're good at, what you're passionate about, and why you’d be a great fit at Atomi.
We also know great people come from all kinds of backgrounds, so even if you don't meet all the requirements we've listed, you should still apply.
Please note: You'll need Australian working rights for this role.
Top Skills
B2B Saas
Creative Campaigns
Data Analysis
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