Implementation and Activation Executive - Ad Operations
About WPP
WPP is a Creative Transformation Company and a global leader in marketing services. With over 100,000 team members worldwide, we partner with renowned brands to innovate and deliver impactful results using unmatched expertise in technology, data, and AI.
About WPP Media
As the world’s leading media investment company, WPP Media manages over $63B in annual investments through brands like Mindshare, Wavemaker, and EssenceMediacom. Our vision, Limitless Opportunity, drives innovation, responsible marketing practices, and better outcomes for our clients, partners, and the planet.
About our Media Operations team
We are responsible for delivering best-in-class operations practices, process, and technical management for our award-winning agency brands.
The scope of the Media Operations team covers all media channels and touchpoints, with a focus on delivering connected, streamlined and standardised solutions to all client patches and brands. With our collective industry expertise, we navigate the ever-changing media landscape efficiently and effectively, fuelling growth for the brands we work with.
The Role
As our Ad Operations Executive, you’ll ensure smooth execution of campaigns across channels, focusing on delivering streamlined and standardised advertising operations (Ad Ops) solutions. You’ll collaborate with internal teams, clients, and external partners to manage technical processes, troubleshoot issues, and contribute to process improvements.
Your Responsibilities:
- Set up and manage campaigns across ad servers, ensuring creative compliance and optimal tracking solutions.
- Collaborate with internal teams, creative agencies, publishers, and vendors for seamless execution.
- Build solid relationships with stakeholders, providing technical support and solutions.
- Identify areas for workflow improvement and suggest innovative approaches.
What Makes You Stand Out:
- Familiarity with ad tech platforms, industry terminology, and key performance metrics.
- Attention to detail with a proactive approach to resolving technical issues.
- A developing understanding of ad servers, tracking technologies, and tools like Dynamic Creative Optimisation (DCO), Google Campaign Manager, CM360, Google Marketing Platform (GMP)
Why Join Us?
If you’re passionate about technology, data-driven marketing, and making a measurable impact in the evolving media landscape, this role offers the chance to grow and thrive in a global industry leader.
Apply now to shape the future of media with WPP Media.
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