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Western Sydney University

Marketing & Communications Business Partner

Posted 2 Days Ago
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Hybrid
Richmond, New South Wales
Senior level
Hybrid
Richmond, New South Wales
Senior level
Provide strategic marketing leadership for a faculty to drive undergraduate and postgraduate recruitment. Develop, deliver and evaluate evidence-based marketing and communications plans. Liaise with faculty leadership and central marketing teams to deliver cohesive campaigns, product positioning, paid media, content and digital operations. Monitor performance, provide actionable insights, and build trusted stakeholder relationships to meet intake targets.
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Job Description

  • Full time, ongoing position, 35-hour week.
  • Hawkesbury campus with flexible working arrangements
  • Salary: $118,969 – $132,069 per annum, plus 17% Super and Leave Loading

Provide strategic marketing leadership that directly influences student recruitment outcomes.

The Opportunity

The Marketing & Communications Business Partner provides strategic marketing leadership within a designated faculty, translating university-wide priorities into clear, evidence-based marketing and communications plans.

Working closely with faculty leadership and academic staff, the role ensures undergraduate and postgraduate recruitment activity is planned, delivered and evaluated against agreed intake targets. You will act as a trusted advisor, identifying market opportunities, managing risk and supporting informed decision-making.

As the key connection between the faculty and central marketing teams, you will collaborate across content, creative, paid media and digital operations to deliver cohesive campaigns, strong product positioning and a consistent brand presence across all channels.

What Success Looks Like:

  • Faculty marketing and communications plans aligned to recruitment and brand strategies
  • Clear performance reporting with actionable insights for continuous improvement
  • Strong, trusted relationships with faculty leadership and academic stakeholders
  • Well-executed campaigns that clearly communicate product value propositions

Please refer to the Position Description for full details.

About You

  • Degree in marketing, communications, business or extensive equivalent experience
  • Demonstrated success delivering strategic marketing plans in complex environments
  • Strong product marketing expertise and campaign leadership capability
  • Proven ability to influence senior stakeholders using data-driven insights

Benefits
We invest in the people who make our mission possible. Alongside a rewarding career, we offer a range of benefits designed to support your financial, personal and family wellbeing.

  • Financial benefits: Access to staff-only products and offers with selected banking partners, salary sacrifice options for onsite parking, and novated motor vehicle leasing.
  • Health and wellbeing support: Free Employee Assistance Program (EAP), complimentary annual flu vaccination, eligibility for Fitness Passport membership, and access to discounted private health cover.
  • Onsite childcare: Long day care and early learning services operate at our Campbelltown, Hawkesbury, Parramatta, and Penrith campuses. Staff may be eligible for discounted fees and salary packaging, with places subject to centre capacity.

Application Details

  • Position Enquiries: Direct to Sarah Smith (Marketing Manager - Product & Domestic) via [email protected]. Please include the job reference code REF1231Y
  • Closing Date: 11:59pm, Tuesday 4 August 2026.
  • Working Rights: You must provide evidence of full-time working rights in Australia at application.
  • How to Apply: Please note that only applications submitted via the University’s online recruitment system will be considered. As part of your online application, you will be asked to respond to screening questions addressing the key qualifications, experiences and skills required for this position.

Belonging at Western
We are committed to substantive equality as outlined in our Equal Opportunity Policy. We actively encourage applications from Indigenous Australians, candidates of all gender identities and expressions, people of all abilities, and those from culturally and linguistically diverse backgrounds.

For Reasonable Adjustments during the application process, please contact [email protected].

About Western
This is your opportunity to be part of something bigger. By joining Western Sydney University, you become a valued member of our community. As our region changes, so too does our university. Western is boldly different, energetic, global, diverse, dynamic, and youthful.

Our mission is to deliver student success, impactful research, and stronger communities. As part of our team, you will have a stake in shaping the future of education, broadening horizons, and changing lives. Making a difference starts at Western.

For the latest please visit our website and LinkedIn.

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