Marketing Manager

Imagine having the power to stress-test an entire power grid against a hurricane before the clouds even gather. That is the reality we are creating at Neara.

We use advanced machine learning to create engineering-grade, physics enabled digital twins of electricity grids across four continents, this helps asset owners understand their biggest challenges and bring the most viable solutions to life across millions of kilometres of infrastructure.

By simulating extreme weather and structural stress at a network-wide scale, we empower the world’s largest utilities to pinpoint risks, optimise investments and build a more resilient global energy future.

Our team is a collection of brilliant minds who are fanatical about making a tangible difference in the real world, utilising AI and machine learning to accelerate everything from data classification to complex scenario analysis. We have built a special culture where innovation thrives because everyone owns the mission and we need smart, creative people to help us scale this impact to every corner of the globe.

As Marketing Manager, you will operate as a strategic marketing generalist with a consulting mindset — someone who can zoom out to shape positioning / strategy and zoom in to execute on initiatives end-to-end.

You will execute and scale Neara’s approved narrative and internal and external communications strategy, while also leading cross-functional strategic marketing initiatives that support company growth, market expansion and product evolution.

This is a high-impact, commercially aligned marketing role suited to someone who thrives in scale-ups and enjoys both strategic problem solving and hands-on delivery.

WHAT YOU WILL DO

Strategic Marketing

• Partner with executive leadership to support refinement and evolution of positioning Neara’s positioning, narrative and strategic POV as the business scales globally.

• Translate company strategy, product roadmap and market dynamics into clear marketing priorities and programs.

• Lead high-impact cross-functional marketing initiatives (e.g. new market entry, strategic partnerships).

• Identify opportunities to strengthen brand differentiation and category positioning in alignment with approved global narrative framework

• Support go-to-market planning for new offerings in partnership with Product and Sales.

Talent Brand & Internal Communications

• Design and implement a structured internal communications framework that supports transparency, alignment and engagement.

• Lead company-wide communications for strategic updates, organisational change and major milestones.

• Work with the VP of Talent to lead employer branding initiatives that position Neara as an employer of choice.

• Work with the Talent team to develop and execute talent acquisition marketing campaigns to attract high-quality candidates.

• Collaborate with People and Talent to create engaging careers content and candidate experiences.

• Establish clear communication rhythms across leadership and teams to reinforce strategic clarity and alignment

• Ensure employees understand Neara’s strategy, positioning and growth priorities.

• Gather feedback and engagement signals to continuously improve communication effectiveness.

External Communications

• Execute and scale consistent application of approved narrative and messaging across corporate channels — website, earned media, social, events and executive platforms.

• Support executive visibility through speaking opportunities, thought leadership content and industry participation.

• Collaborate with the broader marketing function to align campaigns, content and messaging to strategic priorities.

• Lead execution of proactive PR program, ensuring consistent amplification of category narrative and strategic priorities across priority markets

• Build visibility and thought leadership across priority markets (Australia, US, Europe, South America).

• Craft high-quality press releases, media pitches, executive commentary and bylined content.

• Cultivate and manage relationships with key journalists, analysts and industry commentators.

• Identify opportunities to inject Neara’s perspective into major industry themes (e.g. climate resilience, grid modernisation, infrastructure risk).

WHO YOU ARE

• You think like a consultant and execute like an operator.

• You're commercially minded and understand how marketing supports growth, pipeline and positioning.

• You are comfortable working with senior leaders and influencing without authority.

• You can structure ambiguous problems and turn them into clear, executable plans.

• You are equally comfortable shaping strategy and writing a press release.

• You can distill complex technical concepts into compelling, accessible narratives.

• You thrive in fast-paced, high-growth environments and enjoy cross-functional collaboration.

YOUR BACKGROUND

• 4+ years’ experience in marketing, strategy, corporate communications or consulting.

• Experience in high-growth tech, SaaS, infrastructure technology or a strategy consulting background is highly regarded.

• Demonstrated success leading cross-functional marketing or communications initiatives.

• Strong writing and storytelling capability across multiple formats.

• Experience partnering with senior leadership on narrative, positioning or executive communications.

• Strong record of success working with people and talent to build a strong employer brand as well as deliver informative, clear and succinct internal communications.

WHAT WE ARE OFFERING YOU

• A key leadership role focused on scaling and executing Neara’s communications and narrative across global markets

• Competitive salary and meaningful ESOP participation.

• Opportunity to bring Neara’s brand to life as we scale across global markets.