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Lendi Group

Partnership Marketing Manager – Brokers

Posted 4 Hours Ago
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Hybrid
Sydney, New South Wales, AUS
Senior level
Hybrid
Sydney, New South Wales, AUS
Senior level
Lead a partnership marketing team to engage and support brokers, drive automation with AI, and develop marketing strategies for growth.
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Company Description

Lendi Group is a market-leading digital platform business that is focused on revolutionising the entire property journey. It operates Lendi - Australia’s original and #1 digital mortgage brand - and the iconic Aussie franchise.

Powered by an advanced AI proprietary platform, a national network of 1,300 brokers, 230 retail stores, a team of experienced buyer’s agents, integrated property search and conveyancing, Aussie is supporting customers at every step of their property journey to find, buy and own with more confidence than ever before. Lendi Group’s loan book is more than $100b and it was named Australia’s Aggregator of the Year for 2024.

Lendi Group’s loan book is more than >$100b and it was named Australia’s Aggregator of the Year for 2026. Our ambition is to become AI-native by June 2026 - and that’s reshaping how every team in the business operates.

Diversity, Equality, and Inclusion are fundamental to the success of Lendi Group. We’re passionate about fostering an environment where our team members feel valued and supported and we celebrate everyone’s unique identity.

To learn more about life at Lendi Group check out our blog: https://www.lendi.com.au/inspire/category/life-at-lendi/

  • Innovation at Our Core – We challenge the status quo and push boundaries to create better solutions, with a goal of becoming AI-native by June 2026.
  • Work with the Best – Collaborate with some of the brightest minds in fintech, financial services, and strategy.
  • Make an Impact – Contribute to meaningful projects that shape our business and the future of property finance.
  • Grow & Evolve – Develop your skills and advance your career in a fast-moving, purpose-driven environment.

 

About The Role

Our broker network is the engine of Lendi Group. With 1,400+ brokers across the country, keeping them engaged, supported, and activated requires a partnership marketing function that’s exceptional at their craft.

This role leads a team of five who manage the full lifecycle of broker partnership marketing: inbound requests from across the network, event management and activation, local area marketing (LAM) support, co-op budget management, and partner campaigns. It’s a high-volume, high-stakes function — and it’s ripe for transformation.

We’re not looking for someone to run the existing playbook. We need a leader who will come in, diagnose what’s working and what isn’t, and build a smarter, faster, more automated version of this team. Someone who sees low-value, repetitive inbound requests as a systems problem to be solved — not a workload to be managed — and who has the AI capability to do something about it.

If you’ve led teams through genuine change, built or deployed AI agents in a real business context, and understand what partnership marketing looks like at scale — this is the role for you.

Job Description

Expect To:

  • Team Leadership & Change Management
    • Lead, develop, and inspire a team of five partnership marketing specialists,  setting clear direction, building capability, and holding the standard.
    • Diagnose current workflows, identify inefficiency and duplication, and drive a structured transformation program across the team’s operating model.
    • Build a high-performance team culture with clear ownership, strong systems, and a bias for continuous improvement.
    • Act as the senior escalation point for complex broker requests, partner issues, and cross-functional dependencies.
  • AI Automation & Agentic Systems
    • Design and implement AI-powered workflows to automate low-value, high-volume inbound requests, from triage and routing through to resolution and reporting.
    • Build or commission agentic systems that handle routine tasks autonomously: request classification, asset generation, status updates, and standard reporting.
    • Partner with our tech and data teams to integrate automation tooling into existing martech infrastructure.
  • Broker Partnership Marketing
    • Own the end-to-end partnership marketing strategy for Lendi Group’s broker network, spanning Aussie franchise and Lendi broker segments.
    • Develop and execute broker-facing campaigns, co-marketing programs, and partner activation initiatives that drive network engagement and settlement growth.
    • Build and maintain a scalable local area marketing (LAM) toolkit that brokers can deploy with minimal support - digital, social, print, and community activations.
    • Lead broker marketing education, onboarding, and enablement across digital and in-person channels.
  • Market & Performance Insights
    • Stay across broker industry dynamics, competitive activity, and partner expectations to keep strategy sharp and relevant.
    • Build reporting frameworks that give the business clear visibility over team performance, broker engagement, and partnership ROI.
    • Use data to challenge assumptions and continuously raise the bar on what good looks like.

Qualifications

What You’ll Bring

  • Proven experience leading and transforming marketing teams - not just managing but genuinely driving change in how a team operates.
  • Demonstrated capability building or using AI and/or agentic systems in a real business context - you’ve shipped something.
  • Strong local area marketing expertise - you know what it takes to activate at a local level across a large, distributed network.
  • A track record of managing complex inbound workflows and designing smarter operating models to handle volume without sacrificing quality.
  • Commercially sharp - every decision you make has a “so what” and a number attached to it.
  • Strong communicator who can work cross-functionally - bridging brokers, partners, product, creative, and the broader growth team.

Nice to Haves (not deal breakers):

  • Background in financial services, mortgage broking, or an adjacent sector - you understand the compliance environment and restrictions.
  • Or, experience in affiliate marketing, large-scale partnership programs, or channel/network marketing - you’ve worked with big, distributed partner ecosystems before.
  • Familiarity with Salesforce, JIRA, AI, and marketing automation tooling in a B2B2C context.
  • Comfort operating in high-ambiguity environments where the playbook is still being written.

Additional Information

Lendi Group teams operate across Australia and the Philippines. Bringing together diverse expertise, innovative technology and a customer-first approach, our teams work seamlessly to simplify the property journey, helping Australians find, buy and own property with confidence. 

We support our people in a variety of ways, but a few of the benefits that our people rave about include: 

  • A vibrant, relaxed, yet professional culture. 
  • Hybrid working arrangement designed to support work-life balance, while fostering meaningful connection and collaboration. 
  • A holistic wellbeing programs offering 24/7 support, including medical, mental health, and financial wellbeing services to enable our workforce to thrive at home and work. 
  • generous paid Parental Leave: we celebrate our growing Lendi Group family with 18-26 weeks leave for primary carers and up to 4 weeks for secondary carers. 
  • An additional week’s Loyalty Leave each year after reaching 3 years’ service. 
  • Wellness initiatives with a strong focus on psychological safety.

We’re committed to fostering a diverse and inclusive community at Lendi Group. We believe that a team reflecting the world around us leads to greater innovation, stronger collaboration, and a more engaging workplace.

Our culture is guided by our 3 core values: We Are Stronger United; Act Like You Own It; and Keep Home Loans Human. Our values are part of our core DNA that helps Lendi Group attract, engage and evolve talent and build best-in-class products.

Feeling like you don’t meet all the skills listed? That’s ok; we are always on the lookout for different skills, experience, and qualities and so we’d still like to hear from you.

Ready to help more Australians find, buy and own property with confidence? Hit Apply.

Top Skills

AI
JIRA
Marketing Automation Tools
Salesforce

Lendi Group Sydney, New South Wales, AUS Office

225 George St, Sydney, Sydney, Australia, 2000

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