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Sime

New & Used BCI Sales Representative

Posted 2 Days Ago
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In-Office or Remote
Hiring Remotely in Australia
Entry level
In-Office or Remote
Hiring Remotely in Australia
Entry level
Manage a regional territory selling new and used heavy equipment. Responsibilities include developing customer relationships, prospecting, managing the full sales cycle, preparing quotations, negotiating opportunities, executing account strategies, coordinating equipment deliveries and demonstrations, maintaining CRM records, and achieving sales, profitability, and market-share targets. Regular travel throughout the Toowoomba region is required.
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Company :

Hastings Deering (Australia) Ltd

Build your sales career with Hastings Deering, where our people build something BIGGER!


We are looking for an experienced Sales Representative – New & Used Equipment to join our high-performing Building Construction Industries team.

In this permanent, full-time role, you’ll take ownership of a key sales territory in our Toowoomba region, building strong customer relationships, identifying new business opportunities and growing the presence of Cat® equipment across the region.


We are ideally looking for someone who is driven, innovative and thrives in a dynamic, fast-paced environment, with a genuine passion for being out with customers and delivering results!
What you’ll be doing:

As a Sales Representative – New & Used Equipment, you will:

  • Own your territory – drive customer engagement, sales performance and market share growth across your assigned region.
  • Build strong customer relationships – develop trusted, long-term partnerships with existing customers while identifying opportunities to cross-sell and upsell.
  • Grow new business – proactively identify prospects, schedule meetings, conduct sales calls and manage opportunities through the full sales cycle.
  • Develop strategic account plans – partner with the Sales and Product Manager to develop and execute territory and key account strategies.
  • Support equipment deliveries – coordinate customer handovers, machine walkarounds, technology demonstrations and post-delivery follow-up.
  • Manage your sales pipeline – prepare timely and accurate quotations, maintain CRM records and ensure customer interactions and opportunities are effectively managed.

Regular travel is an important part of this role, so flexibility is essential. A company vehicle, laptop and phone will be provided.


What you’ll bring:

A successful teammate will have:

  • Proven sales experience – Experience in a Sales Representative or similar business development role, ideally within heavy equipment, construction, industrial or a related industry.
  • Strong relationship-building skills – Demonstrated ability to build trusted, mutually beneficial relationships with customers and key stakeholders.
  • A growth mindset – Confidence prospecting for new business and identifying opportunities within existing accounts.
  • A strong track record of results – Proven ability to achieve or exceed sales targets, profitability objectives and market share goals.
  • Commercial acumen – Confidence managing quotations, opportunities, negotiations and the end-to-end sales process.
  • Strong organisation and follow-through – The ability to effectively manage a geographically diverse territory, customer commitments and competing priorities.
  • A genuine passion for sales – A proactive, customer-focused approach with the drive to build business and deliver results.
  • Technical acumen – While not essential, technical aptitude and an understanding of heavy machinery or construction equipment would be highly advantageous.

Who are we and why work with us?

Hastings Deering is proud to be one of the top five Caterpillar dealerships globally. We sell, rent, and provide support and parts distribution services for Cat® products across a range of industries, including resources, general construction, civil transport and commercial construction, power systems, government, primary industries and marine.


We have more than 3,500 employees across 23 business service centres throughout Queensland, Northern Territory, Papua New Guinea, the Solomon Islands and New Caledonia, with our headquarters based in Brisbane, Australia.


When you join our team at Hastings Deering, you’ll benefit from:
  • Competitive Salary & Commission – A rewarding salary package and generous commission structure, with annual salary reviews.
  • Company Vehicle & Tools – Company vehicle, laptop and phone provided to support you on the road.
  • Stable & Long-Term Career – Enjoy the security and opportunities that come with working for a leading Caterpillar dealership.
  • Career Development – Access ongoing training, support and opportunities to grow your career.
  • Health & Wellbeing Support – Employee Assistance Program and benefits designed to support you and your family.
  • Employee Discounts – Access discounts across private health insurance, vehicles, travel and more.
  • Team & Culture – Join a collaborative, high-performing team focused on customer outcomes and success.
  • Global Opportunities – Access broader career opportunities across the Sime network.

Interested? Here’s What’s Next:

If you’re passionate about sales, building customer relationships and growing your career with a leading Caterpillar dealership, we’d love to hear from you!


📌 Apply Now – Click the button below.

Current Hastings Deering employees are required to advise their line manager before applying.


Hastings Deering follows a Pre-Employment Process for all successful applicants, which includes two employment references, a National Police Check and a medical assessment. These checks are essential to your application, and your Talent Acquisition Partner will support you through the process.

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