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Lead the production of paid social content, managing every aspect from pre-production to post-production while collaborating with various teams to ensure high-quality, performance-driven outputs.
About Eucalyptus
We’re on a mission to make good health last a lifetime. More than 1 billion people live with obesity worldwide, driving preventable chronic conditions. We’re here to build better long-term care.
Euc is the company behind Juniper, one of the world’s largest weight-management programs combining GLP-1 medication with personalised nutrition, movement support, and clinician-led care from prescribers, nurses, health coaches, pharmacists, and dietitians. Our published clinical research shows that our combined clinical and behavioural approach helps patients lose significantly more weight during their treatment with Juniper by four times.
Our Growth Story:
- 130% YoY revenue growth and a 90% reduction in cash burn, with $100M+ raised from investors including BOND, NewView, Blackbird and Airtree.
- Supported over 350k patients living with obesity across our 5 markets
- Received selective NICE endorsement to provide services to the NHS.
- Tailored our offering to thousand of patients in Germany and Japan
About the Role (What you'll be doing)
- Own End-to-End Paid-First Production: Lead the production of high-volume, paid social content (Meta, TikTok, YouTube)—primarily lo-fi to mid-scale shoots. Own execution from pre-production through shoot to final delivery.
- Be Hands-On on Set: Actively produce and shoot content—this is a roll-up-your-sleeves role. Comfortable running agile shoot days, capturing multiple assets, hooks, and variations efficiently.
- Collaborate with Creative & Performance Teams: Collaborate with strategists, copywriters, art directors, and performance marketers to turn insights into production-ready content. The strategist defines what to make—you own how it comes to life. Ensure all outputs are built for paid performance, testing, and iteration.
- Lead the Post-Production Team & Output: Manage and develop your direct reports (5 team members) Oversee the post-production team to ensure fast, high-quality delivery of content. Translate creative and performance direction into clear edit guidance, ensuring outputs align with testing frameworks and campaign goals.
- Run Agile, High-Volume Production: Plan and execute rapid-fire content days and structured shoots with a focus on efficiency and output. Maximise content per shoot without compromising performance or quality.
- Drive Production Efficiency: Work alongside Creative Ops Lead to support and improve production workflows. Proactively identify bottlenecks, gaps, and inefficiencies—and take ownership of solving them to enable faster, more scalable output.
- Bring Platform & Performance Expertise: Stay deeply in tune with what works across paid social—formats, hooks, pacing, and trends. Apply this knowledge directly into how content is produced and delivered.
- Manage Production Logistics & Resources: Handle shoot logistics, budgets, freelance talent, and vendors across small to mid-scale productions. Balance speed, quality, and cost effectively.
- Own Footage Organisation & Asset Library: Take ownership of how all shoot footage is organised, tagged, and stored to ensure it’s easily accessible for ongoing use. Build and maintain a structured asset library that enables the team to quickly find, repurpose, and ideate from existing content—supporting faster briefs, iterations, and production cycles.
About you (Who you are)
- 5–8 years experience in content production, with a strong focus on paid social / performance-driven content (Meta, TikTok, YouTube).
- Proven experience producing lo-fi to mid-scale shoots in fast-paced environments (e.g. DTC brands, agencies, or high-growth startups).
- Demonstrated ability to deliver high volumes of content from a single shoot—planning for hooks, variations, and iterations from the outset.
- Experience working closely with creative and performance teams (strategists, copywriters, art directors, performance marketers), translating ideas into production-ready outputs.
- Strong understanding of paid social creative principles (hooks, pacing, formats, testing, and iteration cycles).
- Experience leading post-production teams & workflows, including briefing editors and ensuring outputs align with performance goals.
- Proven ability to improve production efficiency—identifying bottlenecks, streamlining workflows, and scaling output without compromising quality.
- Experience managing production logistics, budgets, freelance talent, and vendors across small to mid-scale shoots.
- Experience building or maintaining a structured content/footage library would be an advantage
Here’s What Makes Joining Euc Unique
- What’s next – Our goal for the next three years is to support 1 million patients globally to live better for longer. We’re launching into new conditions, demographics, and geographies as we build a truly preventive healthcare ecosystem.
- Build something world-changing – We’re on the path to becoming the world’s largest international digital healthcare company. It’s fast-paced, challenging, and deeply rewarding.
- Make real impact – You’ll deliver work that directly shapes patient outcomes and scales evidence-based care across markets.
- Accelerate your growth – You’ll have high ownership, continuous feedback, and dedicated development support.
- Join a motivated team – Collaborate with talented peers to solve complex clinical and operational problems at scale.
- Grow with us globally – Learn from leaders across Australia, the UK, Germany, and Japan, collaborate with teams in the Philippines and South Africa, and explore new markets or travel internationally. We’ve been recognised on Hatch’s Hotlist as one of Australia’s top employers.
- Shape your career – Access learning budgets, conferences, certifications, peer shadowing, and a strong knowledge-sharing culture.
- Be an owner – Equity for everyone means you share in the success you help create.
- Work where well-being matters – Enjoy catered wellness talks, exercise classes, Whoop membership, free barista coffees, funded social clubs, and quarterly rooftop parties.
- Innovate with purpose – Use state-of-the-art tools and contribute to bold, impactful solutions in healthcare.
- Support at every stage – Benefit from generous parental and miscarriage leave, health and professional development leave, personal days, and access to our Employee Assistance Program.
Top Skills
Meta
Tiktok
Youtube
Eucalyptus Sydney, New South Wales, AUS Office
155 Clarence St, Level 3, Sydney, New South Wales, Australia, 2000
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