Teams at Diageo

Lead customer-facing delivery of trade activation programs, develop a tiered Trade Activation Blueprint, manage fulfilment partners and POS deployment, ensure compliance and contractual adherence, track execution quality and ROI, and drive continuous optimisation across activation programs.

Drive new business acquisition in the On Premise channel by prospecting and converting high-potential venues, negotiating contracts, onboarding new accounts, and driving early-stage growth and activation while maintaining pipeline rigor and cross-functional collaboration.

Support National Account Managers by executing commercial and joint business plans, coordinating inputs, tracking actions, ensuring promotional and pricing implementation, providing analysis and performance reporting, managing smaller customer relationships, handling routine operational queries, contributing to forecasting and demand planning, and partnering across Revenue, Category and Planning teams to optimise customer outcomes.