The Digital Marketer will enhance SEO strategies, manage Google Ads, create optimized content, and support technical SEO to grow website traffic and rankings.
This is a remote position.
Looking to take your career to the next level? Then this role is for you!
Join Outsourcey and be part of our mission to revolutionize global talent expansion! We connect businesses with dedicated full-time teams in the Philippines, offering cost-efficient solutions without compromising quality. Join us and help elevate businesses with complete control and comprehensive support, let's shape the future of work together!
Profile Requirements:
- 2-3 years of experience in Digital Marketing with a strong focus on SEO and paid ads
- Experience or interest in the beauty industry or education/academy sector is highly preferred but not required
- Strong understanding of on-page, off-page, and technical SEO
- Experience using SEO tools such as Google Analytics, Google Search Console, SEMrush, or Ahrefs
- Proficiency with WordPress and Shopify CMS platforms
- Basic understanding of HTML/CSS for on-page optimisation
- Experience or familiarity with LearnDash or LMS platforms is highly preferred
- Strong background in content marketing, keyword research, and SEO optimisation
- Ability to align content with user intent and conversion goals
- Experience managing or supporting Google Ads campaigns (Meta Ads experience is a plus)
- Strong analytical and problem-solving skills
- Excellent communication and collaboration abilities
- Strong organisational skills with ability to manage multiple priorities
- Proactive, ownership-driven mindset with ability to suggest ideas and think strategically
- Comfortable working in a fast-paced and evolving environment
Core responsibilities:
- Develop and improve SEO strategies to grow website traffic, visibility, and rankings
- Conduct keyword research, competitor analysis, and search intent mapping
- Implement on-page SEO (meta tags, headings, URLs, internal linking, content optimisation)
- Support basic technical SEO (site speed, indexing, mobile usability) and coordinate fixes with developers
- Monitor and report SEO performance using Google
- Analytics and Google Search Console
- Create and optimise SEO content such as blogs, landing pages, and website copy
- Align content with search intent and conversion goals
- Support backlink building and outreach efforts
- Manage Google Ads campaigns, including setup, optimisation, and performance tracking
- Recommend campaign strategies and budget allocation
- Manage and update WordPress website (LearnDash LMS) and upload course content
- Improve website structure, UX, and conversion performance
- Perform basic updates on Shopify when needed
- Create and optimise landing pages for campaigns
- Take ownership of the online academy’s digital growth
- Suggest ideas and improvements to grow traffic and leads.
- Work independently and translate strategies into execution
Benefits: Competitive salary Opportunity to shape the HR function of a rapidly growing BPO. Work closely with a team of industry leaders who have successfully scaled BPOs in the past. Career growth and development opportunities.
Please attach your CV and we will be in touch for a confidential chat. Let's do great things together!
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