Marketing Manager ANZ

Spotify Advertising is looking for a highly-autonomous and strategic Marketing Manager, to lead our advertising business marketing efforts for enterprise brands and media agencies, across the Australia & New Zealand (ANZ) markets.

Part of our International Advertising Business Marketing team, this position focuses on driving awareness, consideration and demand for Spotify's Advertising solutions to enterprise brands and media agencies, ensuring Spotify's core ads messaging and products resonate with local audiences.

You will bring a deep understanding of the ANZ media landscape and proven experience scaling marketing campaigns and education programs that drive advertiser adoption. 

This role will report to the JAPAC Advertising Business Marketing Director, based in Sydney.

What You'll Do

• Develop and execute the Spotify Advertising business marketing strategy in the ANZ markets, with activation across paid, owned, and earned channels tailored to enterprise brands and media agencies
• Localize global programs, sales collateral, and content to ensure relevance and impact in the ANZ markets
• Manage the ANZ advertising marketing budget, tracking effectiveness and ROI of marketing investments
• Lead presence at key industry events and partnerships, elevating Spotify's brand visibility and relevance with target audiences
• Support local trade PR efforts in coordination with the PR and Comms team and Sales leads
• Act as a senior stakeholder in cross-functional ANZ planning, setting KPIs, and defining strategic priorities aligned with sales objectives
• Act as the strategic voice of the ANZ advertiser, proactively identifying opportunities, surfacing unmet needs, and informing global roadmaps
• Build strong working relationships to collaborate cross-functionally with all key stakeholders including Sales leadership, PR, and the wider global ads business marketing teams to ensure unified, results-driven programs
• Partner closely with the Head of Sales, ANZ to align marketing strategy with commercial objectives and ensure coordinated go-to-market execution
• Operate with strong ownership of both local and regional strategies, acting as a subject-matter expert on the enterprise advertising landscape and ANZ market dynamics
• Report on program performance and key KPIs, using insights to optimize and evolve strategies, while managing the country budgets
• Manage agency and vendor relationships where needed, ensuring high-quality delivery of experiential and digital programs

Who You Are

• A minimum of 8+ years of B2B marketing experience in digital media or advertising, with a strong focus on enterprise brands and media agencies
• Deep understanding of the ANZ media and advertising landscape and how to influence decision-makers at brands and agencies
• Demonstrated experience building and scaling marketing strategies for enterprise brands, particularly in multi-market or ANZ contexts
• Experience with demand generation channels, paid marketing, and performance optimization
• Proven ability to manage multiple projects, budgets, and stakeholders across functions and geographies
• Highly self-sufficient, with a collaborative mindset and ability to manage complexity and ambiguity
• Data-driven and analytical, with a focus on learning, optimization, and measurable impact
• Experience managing agencies, budgets, and vendor relationships with discipline and efficiency
• Confident communicator with strong presentation and storytelling skills, comfortable influencing senior stakeholders

Where You'll Be

• This role is based in our Sydney office
• We offer you the flexibility to work where you work best! There will be some in person meetings, but still allows for flexibility to work from home. We ask that you come in at least 2 times per week for client meetings, events, and team collaboration