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Dexcom

Marketing Specialist - DTC

Posted 10 Days Ago
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Sydney, New South Wales
Entry level
Sydney, New South Wales
Entry level
As a DTC Marketing Specialist, you'll develop marketing activities, create promotional materials, and manage marketing campaigns across various channels, analyzing metrics to measure success.
The summary above was generated by AI

About Australasian Medical and Scientific Limited (AMSL) and New Zealand Medical & Scientific (NZMS):

AMSL and NZMS are subsidiaries of Dexcom, a worldwide leader in transforming diabetes care and management by providing CGM technology to help patients and healthcare professionals better manage diabetes. We form partnerships with world leading medical device, pharmaceutical and scientific innovators and are passionate about introducing and establishing advances in healthcare and science for the benefit of patients and healthcare providers.

Working in the Medical Devices Industry, you will be exposed to a broad range of products that have life changing effects on a patient's quality of life.

Meet the team:

Join Dexcom's dynamic Direct to Consumer (DTC) Marketing team, where creativity meets impact! As a DTC Marketing Specialist, you'll be part of a passionate group dedicated to transforming the landscape of medical device marketing. Our team is extraordinarily driven, striving to deliver magnificent marketing campaigns that resonate with our audience and elevate our brand. We support each other, welcome daring ideas, and have fun while challenging in this fast-paced industry. If you're ready to make a significant impact and work with world-class professionals, this is the place for you!

Where you come in:

  • You will develop and complete marketing activities to meet project objectives within the DTC marketing plan.
  • You build and edit promotional and communication materials to align with our marketing initiatives.
  • You liaise with advertising companies to secure media and advertising opportunities.
  • You initiate and build marketing campaigns for DTC target audiences across social media, email marketing, advertisements, marketing materials, and websites.
  • You prepare and analyze reports on marketing and sales metrics to determine the success of campaigns.
  • You collect and analyze target audience behavior data to inform new strategies and understand the audience for your projects.
  • You assist in all aspects of online campaigns and tracking, including social media, analytics, sales, leads, website content, SEO, PPC, and content writing.
  • You build engaging copy for social media posts, website updates, and event-related content as required by the DTC marketing lead.
  • You ensure all marketing collateral is compliant and meets company and regulatory standards.
  • You support the DTC marketing lead in managing relationships with external collaborators, such as agencies and sponsorships.

What makes you successful:

  • You have a bachelor's degree or equivalent experience in marketing, communication, biomedical science, or a related field.
  • Your attention to detail ensures accuracy and consistency in your work.
  • You possess effective communication skills, both verbal and written, and excel in presentations.
  • You are capable of multitasking, meeting multiple deadlines, and have strong project management skills.
  • Your self-motivation and creative thinking drive you to proactively contribute to the team.
  • You enjoy working in teams and have an engaging personality that fosters collaboration.
  • Your proficiency in handling new technology and software is outstanding.
  • You have knowledge of Microsoft Office, social media, inbound marketing, website editing, and video/photo editing.
  • You bring experience with Adobe Creative Suite (InDesign, Acrobat, Photoshop, etc.).
  • Your experience with CRM or marketing software (e.g., HubSpot or Marketing Cloud) is highly valuable.
  • You have a proven track record in crafting designs and artwork that stand out.

What you'll get:

  • A front row seat to life-changing CGM technology. Learn about our brave #dexcomwarriors community!
  • A full and comprehensive benefits program.
  • Growth opportunities on a global scale.
  • Access to career development through in-house learning programs and/or qualified tuition reimbursement.
  • An exciting and innovative, industry-leading organization committed to our employees, customers, and the communities we serve.

Travel Required:

  • 0-5%

To all Staffing and Recruiting Agencies: Our Careers Site is only for individuals seeking a job at Dexcom. Only authorized staffing and recruiting agencies may use this site or to submit profiles, applications or resumes on specific requisitions. Dexcom does not accept unsolicited resumes or applications from agencies. Please do not forward resumes to the Talent Acquisition team, Dexcom employees or any other company location. Dexcom is not responsible for any fees related to unsolicited resumes/applications.

Top Skills

Adobe Creative Suite
Crm Software
Hubspot
Marketing Cloud
MS Office

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