Monetization Strategy Manager

It all started when engineer Fred Luddy wrote code that automated a tedious task for his coworker, Phyllis. She cried tears of joy. That moment inspired Fred to build a company that could do that for everyone—freeing people from busywork so they could focus on meaningful work. Today, ServiceNow is the AI control tower for business reinvention. Our ServiceNow AI platform brings together any AI, any data, and any workflow— helping 85% of the Fortune 500® work smarter, faster, and better. We're building an AI-native culture where technology and talent are unstoppable together. And we're just getting started.

Join us to put AI to work for people.

As a  Monetization Strategy Manager, you will help develop and execute strategic Pricing and Packaging recommendations to drive growth for ServiceNow's Customer and Industry Workflow Business Units. Responsibilities include: 

What you get to do in this role: 

• Work with pricing and product leaders to develop and implement effective monetization strategies for ServiceNow’s product portfolio 

• Translate pricing strategy into executable plans, partnering cross-functionally with GTM, and operational stakeholders to ensure monetization strategies align to corporate pricing and packaging strategic roadmap 

• Define, track, and measure pricing KPIs (both quantitative and qualitative) to drive actionable decision insights on product packaging and pricing performance 

• Assist in identifying new business and growth opportunities to create incremental growth, including new pricing models and go to market approaches 

• Support Business Unit in getting alignment on Pricing and Packaging changes and passing Pricing Committee approval reviews 

• Assist in diverse activities to support monetization such as market sizing exercises, market/competitor research, enablement, and root cause analyses to support and identify opportunities for product growth and inform field and BU views 

To be successful in this role you have:

• Experience in leveraging or critically thinking about how to integrate AI into work processes, decision-making, or problem-solving. This may include using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry. 

• 3+ years of experience in enterprise technology industry with a proven track record collaborating across pricing, product, sales, finance, marketing, and operations with specific experience in packaging and pricing for software businesses 

• Strong knowledge of pricing frameworks with experience developing monetization strategies 

• Proficient in competitive price research and synthesizing large data sets with Excel and other BI tools 

• Skilled at applying independent and critical thinking to achieve impactful results with moderate to little supervision 

• An effective communicator and highly effective in securing buy-in on monetization strategies from executives and leaders across the business 

• Bachelor or Master degree in business, statistics, economics, or other quantitative disciplines (MBA is a plus) 

For positions in this location, we offer a base pay of $126,800 - $221,900, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here. To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity,  veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.  

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. ©2026 Fortune Media IP Limited. All rights reserved. Used under license.