Senior Integrated Producer

Job Summary

Who We Are

We are Australia's leading telecommunications and technology company. And with a global presence in more than 22 countries, we have a strong global footprint. Our purpose is to build a connected future so everyone can thrive. We are all about providing the best experience and delivering the best tech on the best network. This includes making Telstra the place you want to work.
 

What We Offer

Performance-related pay
Access to thousands of learning programs so you can level-up
Global presence across 22 countries; opportunities to work where we do business.

Purchased annual leave scheme

Additional Telstra day off

Additional 30% off Telstra products and services

Toolkit provided (laptop + mobile phone + plan paid for)

About the role

Telstra’s in-house creative agency is looking for a Senior Integrated Producer to play a critical role in the delivery of Telstra’s marketing campaigns.
This role is the delivery lead within the newly formed In-house creative agency, responsible for managing the end-to-end process and successful delivery of marketing campaigns within the agency. You will work alongside strategist, creatives and campaign managers to plan and lead the agency workflow across consumer, business, enterprise and corporate creative projects. 
This is a senior role, requiring strong autonomy, stakeholder management and production execution experience. Beyond execution, this role will oversee production quality and contribute to creative excellence - bringing both technical expertise and a customer-first approach to the team. The ideal candidate is a highly capable, self-sufficient delivery expert, who thrives in a fast-paced environment and can handle producing, editing and outputting content seamlessly, without needing extensive oversight. 

Key Responsibilities

In your role as Senior Integrated Producer, you will be responsible for elevating Telstra’s creative standards across all customer engagement touchpoints, including social, digital, retail in app messages, and direct part of GTM campaigns. You will focus on building a culture of creativity, innovation, and operational efficiency. Additionally, you will ensure that customer insights and data-driven strategies inform creative solutions, driving impactful and effective campaigns.

Creative Planning & Execution 

• Develop and maintain a structured project calendar, ensuring visibility across agency functions of work in progress
• Work closely with Strategists and Marketing Teams to align content with business priorities. 
• Ensure creative meets brand guidelines, personalization requirements and best practices. 

Workflow & Stakeholder Coordination 

• Coordinate content briefings, ensuring Creatives, Designers and Copywriters are aligned on objectives and deadlines. 
• Streamline workflows, optimising production, review and approval processes for efficiency. 
• Collaborate with Marketing Automation teams to ensure proper content deployment and audience segmentation is considered in the creative process. 
• Work together with the Creative Services Lead to develop ways of working and reporting.
• When needed cover and/or assist Creative Services Lead in prioritisation and review of briefs.

Performance & Optimization 

• Monitor content performance metrics (open rates, click-through rates, conversions) and use insights to build on project briefs in the future  
• Implement A/B testing methodologies to optimize messaging, visuals and layout structures. 
• Work with media and analytics teams to integrate insights into future content planning. 

The successful candidate will have:

• 5+ years of experience in campaign production, content management or digital marketing. 
• Strong understanding of 1:1 marketing, email/SMS personalization and automation workflows. 
• Strong understanding of Enterprise and/or small business marketing. Across print and digital assets.
• Experience in event management and video production a bonus
• Confident in communicating and managing senior marketing team members.
• Experience managing high-volume CRM programs across multiple audience segments. 
• Proven ability to work autonomously, leading CRM content execution end to end.
• Knowledge of email and SMS design best practices, including mobile optimization. 
• Experience with performance tracking tools and A/B testing frameworks. 
• Project management and workflow management experience across tools and platforms (Workfront, Jira, etc)  

This Senior Producer role is a key position within the in-house agency team, ensuring that Telstra’s communications are strategic, data driven and high performing.

We’re amongst the top 2% of companies globally in the CDP Global Climate Change Index 2023, being awarded an 'A' rating. If you want to work for a company that cares about sustainability, we want to hear from you.

As part of your application, you may receive communications from us on +61 440 135 548 (for job applications in Australia) and +1 (623) 400-7726 (for job applications in the Philippines and India).
When you join our team, you become part of a welcoming and inclusive community where everyone is respected, valued and celebrated. We actively seek individuals from various backgrounds, ethnicities, genders and disabilities because we know that diversity not only strengthens our team but also enriches our work. We have zero tolerance for harassment of any kind, and we prioritise creating a workplace culture where everyone is safe and can thrive. 
As part of the hiring process, all identified candidates will undergo a background check, and the results will play a role in the final decision regarding your application.
We work flexibly. Talk to us about what flexibility means to you. When you apply, you can share your pronouns and / or any reasonable adjustments needed to take part equitably during the recruitment process.
We are aware of current limitations with our website accessibility and are working towards improving this. Should you experience any issues accessing information or the application form, and require this in an alternate format, please contact our Talent Acquisition team on [email protected].