The Partner Marketing Manager collaborates with partners to develop marketing strategies, execute plans, manage campaigns, and analyze pipeline activities to generate leads in the APAC region.
Working at Atlassian
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
The role of a APAC partner marketing manager is crucial in providing support to Atlassian GSI/LSI Partners in the APAC region. This position entails collaborating with partners to develop, implement, and evaluate marketing strategies aligned with both Atlassian and partner goals. Close collaboration with partners and the Partner Development Team is essential for organizing and implementing initiatives aimed at boosting visibility, generating partner leads, and enhancing customer and channel connections.
Our perks & benefits
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .
Atlassians can choose where they work - whether in an office, from home, or a combination of the two. That way, Atlassians have more control over supporting their family, personal goals, and other priorities. We can hire people in any country where we have a legal entity. Interviews and onboarding are conducted virtually, a part of being a distributed-first company.
The role of a APAC partner marketing manager is crucial in providing support to Atlassian GSI/LSI Partners in the APAC region. This position entails collaborating with partners to develop, implement, and evaluate marketing strategies aligned with both Atlassian and partner goals. Close collaboration with partners and the Partner Development Team is essential for organizing and implementing initiatives aimed at boosting visibility, generating partner leads, and enhancing customer and channel connections.
- Marketing Activation: Responsible for all marketing aspects of partner activation using "To partner," "With partner," and "Through partner" marketing tactics for up to 15 regional Large System Integrators (LSI) & select Solution Partners.
- Joint Marketing Plans: Collaborate with Partner Manager and partners to develop joint marketing plans as part of the Business Plans.
- Strategy Execution: Collaborate with partners to plan and execute marketing strategies aligned with Atlassian's goals.
- Lead Generation: Achieve OKR lead generation targets.
- Content Creation: Work with PM, Partner, Product Marketing, and external agencies to align on messaging and create content to support GTM.
- Market Awareness: Execute targeted marketing initiatives to build market awareness and demand creation.
- Pipeline Analysis: Analyze partner marketing pipeline activities to evaluate effectiveness and return on investment.
- Event Management: Consult partners on event best practices, event content, and event promotion, and review event signage for branding checks
- Campaign Guidance: Provide guidance to the Partner Marketing team for campaign creation and review campaign readiness for partners
- Marketing Enablement: Collaborate with product management and SEs to create and deliver marketing enablement content, videos, and demos specific to product/solution/services
- 5 + years working in B2B and Partner Marketing
- Worked with or for Large System Integrators (LSI)s' and Strategic Alliance Partners like Lenovo, Wipro, Logicalis, & NTT
- Experience working with Government and/or Public Sector clients
- Ability to:
- Be fluent in both English and Mandarin
- Partner across all of APAC and the Greater China Region
- Collaborate with cross-functional and external partner teams
- Showcase clear communication skills
- Think critically / problem solve / take initiative
- Prioritise and say 'no' when needed
Our perks & benefits
Atlassian offers a wide range of perks and benefits designed to support you, your family and to help you engage with your local community. Our offerings include health and wellbeing resources, paid volunteer days, and so much more. To learn more, visit go.atlassian.com/perksandbenefits .
About Atlassian
At Atlassian, we're motivated by a common goal: to unleash the potential of every team. Our software products help teams all over the planet and our solutions are designed for all types of work. Team collaboration through our tools makes what may be impossible alone, possible together.
We believe that the unique contributions of all Atlassians create our success. To ensure that our products and culture continue to incorporate everyone's perspectives and experience, we never discriminate based on race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.
To provide you the best experience, we can support with accommodations or adjustments at any stage of the recruitment process. Simply inform our Recruitment team during your conversation with them.
To learn more about our culture and hiring process, visit go.atlassian.com/crh .
Top Skills
B2B Marketing
Campaign Management
Content Creation
Event Management
Partner Marketing
Atlassian Australia Office
Atlassian Australia Office
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